creativereview

Olivia Colman narrates Monzo’s global brand platform launch

Monzo has launched its first global brand platform, Get busy living, positioning the digital bank for its next phase of growth in the UK and across Europe. Developed by BBH London alongside Monzo’s in-house creative studio and social agency Nusa Studios, the platform is the bank’s biggest integrated campaign to date, spanning TV, cinema, streaming, radio, social, digital and out-of-home....

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MoMA PS1 celebrates 50 years with new brand platform

New York’s MoMA PS1 is marking its 50th anniversary with a new brand platform and campaign by agency Porto Rocha, positioning the Queens institution as a place for experimentation, community and contemporary culture. Titled, PS1 Is Your Place, the campaign takes inspiration from the museum’s roots in the Alternative Space movement, which saw artists repurpose abandoned urban spaces as places...

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Powerball campaign invites the UK to dream bigger than ever

The popular American lottery game Powerball has announced its highly-anticipated UK debut with a major new campaign, which launched last week and is currently rolling out across the country. Created by Allwyn, the operator of The National Lottery, in collaboration with creative agency VCCP, What Would You Do? invites audiences to dream about the truly ‘transformative’ potential of a Powerball...

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Anthony Burrill brings Joy! Pure Joy! to Liverpool in new exhibition

Renowned graphic artist Anthony Burrill is bringing his distinctive brand of optimistic typography to Liverpool this summer with Joy! Pure Joy!, a new exhibition at independent design studio Dorothy that marks his first ever solo show in the city. Running from July 24 to August 28 at Dorothy’s Baltic Triangle studio gallery, the exhibition presents a selection of Burrill’s best-known...