Panóptico de Actualidad Gráfica y Visual
“Most of our posters are parts of a certain campaign or have a deep connection with one.Visual amusement or freshness is also important, but we always try to keep the apparent purpose in mind.We also try to set a clear message in the poster, which is not beyond the point of the campaign.”...
What differences have you found between designing posters as part of a campaign and designing one on its own? “There is no significant difference as they both serve the same ultimate purposes: to attract attention and deliver an established message to a potential audience. The only thing that you should be mindful of is that when designing posters for campaigns,...
“Designing posters for a campaign is a very difficult task, you have to deal with the brand’s philosophy and you can’t create everything that comes to your mind. When I create a poster or a visual for my social media I create, most of the time, art. I don’t need to communicate any message through it, sometimes the aesthetic is...
“Designing a poster for a campaign is usually our starting point for creating the campaign identity. We have to make sure that the poster can create some visual elements that could build up the identity system and apply in print, digital or spatial.”...
“A good poster is one that can convey a message to its audience in a unique way. You must think about the one aspect of the information that must convey the message and plan your design around that. The information has to be presented clearly and concisely. It’s all about arranging the elements, colours, fonts, images, illustrations in a unique...
“A good poster is one that can convey a message to its audience in a unique way. You must think about the one aspect of the information that must convey the message and plan your design around that. The information has to be presented clearly and concisely. It’s all about arranging the elements, colours, fonts, images, illustrations in a unique...
“Effective posters have the information written clearly and concisely. It should be self-explanatory and make people stop and read. Elements must stand out. Other factors such as scalability and readability of a poster should also be considered, and the size of the poster is a key element. Information can be beautiful.”...
“A campaign poster has specific communication/business objectives whereas a personal poster can have a range of goals, e.g. social commentary, observation, communicating a mood or just something interesting to look at.”...
“When I work with a band I only have to focus on what they need from me. When working on a campaign, I have to consider the client and the sponsors of the event. It’s a lot of people with ideas and a lot of boxes that need checking off for the design to work for the client. It just...
30sec Motion Identity for IdN Magazine...
He considers himself to be “a person who has more guts than so-called talent, so I try to work hard to achieve my goals, always driven by a passion for the craft”....
The call for entries is now open for the 2022 Golden Pin Design Award and Golden Pin Concept Design Award, and the names of several international jurors have been revealed. The Golden Pin Design Award is for commercialized products that are already available on the market or completed projects. Entries will be accepted until 7 JUL, and those who register...
