Andrew Vucko explains what his studio’s work with Etsy, Google and Spotify says about the advantages of having a systemised approach to motion design...
An oral history of Suede’s Coming Up album cover
Designer Peter Saville and photographer Nick Knight reveal how they, along with frontman Brett Anderson, created the artwork for the band’s 1996 record...
D&AD announces Black Pencil winners
While winning a D&AD Yellow Pencil remains one of the design and advertising industry’s highest ambitions, these have been superseded in recent years by the arrival of the Black Pencil, the organisation’s top prize, which is only handed out to a small number of projects per year. This year, just four Black Pencils have been awarded, with two going to...
Born Social on the power of creators in the AI age
As the social-first agency expands into the US, CCO Paddy Smith reflects on the current trends in social and how investing in human creativity is a way to bring authenticity and distinction to brands...
JKR gives Tropical Smoothie Café a juicy new rebrand
Tropical Smoothie Café, a popular restaurant chain in the US, has more than 1,700 active locations across the country, with many more set to open over the coming months. Having undergone rapid expansion within the last decade, the brand felt it was time to embark on a full-scale transformation, enlisting the help of global branding agency JKR to make it...
A new campaign celebrates 175 years of the New York Times
First founded in 1851, the New York Times continues to be celebrated today both for its impeccable journalism and for its innovative approach to advertising, with its content arm, T Brand Studio, leading the way in how advertisers can reach its readers. So when it came to celebrating its 175th birthday, the brand has unusually decided to recognise both aspects...
The Monthly Interview: Martin Weigel
The former chief strategy officer at Wieden+Kennedy Amsterdam explains what his new book, Strategy Is A Verb, reveals about brands, creativity and how people think...
Why don’t design museums show brand design?
While virtually every other kind of design is celebrated in exhibitions, brand design is routinely overlooked. Red Setter’s Alex Blyth examines why...
8 Seconds Rodeo campaign celebrates Black cowboy culture
8 Seconds Rodeo, a cultural celebration and rodeo event founded by photojournalist Ivan McClellan, is returning to Philadelphia on October 10. To promote it, McClellan has collaborated with director Devin Hampton, music producer Kaidi Tatham and creative agency Wieden+Kennedy (specifically its Black affinity group Noir) on a lively new campaign. At its heart is a 45-second hero spot… Source...
Lauren Greenfield examines the role of social media in teens’ lives
“Social Studies began as a radical experiment. I asked a group of teenagers in Los Angeles to do the unthinkable: share their phones — their feeds, their texts, their posts and photos — to allow me to document the impact of social media on their lives. Thirty teenagers, who have never known a world without the iPhone, agreed.” Lauren Greenfield’s...
Hornbach builds a working 35mm film camera from DIY supplies
Here’s a riddle for you: What do you get when you combine a DIY superstore, five makers and a frankly ridiculous amount of imagination? The answer, courtesy of Hornbach’s latest campaign, is a fully functioning 35mm film camera the size of a small van – built entirely from everyday products you can buy in-store. Created by HeimatTBWA with directing collective...
What does it mean to be over 50 in advertising?
«The impression I got was of a cohort of people who had experienced one big, difficult situation,» says CR columnist Ben Kay in response to a recent call out on LinkedIn to talk about the ‘third act’...