London-based branding agency The Clearing has teamed up once again with the UK’s leading dog charity, Dogs Trust, to reimagine its visual identity. Helping to rebrand them from The National Canine Defence League (NCDL) in 2003, and then giving them a major brand update in 2020, this time around the agency has carried out a simpler – but equally impactful...
Elena Boils on making space for creativity in client work
The illustrator talks to CR about the changing tastes of brands and clients, and how learning new skills has helped her maintain her freelance practice...
Brazil’s native flora and fauna inspire new green school initiative
Sao Paulo-based graphic design studio Polar recently unveiled a new visual identity for the Escola + Natureza (School + Nature) project by Instituto Alana, a Brazilian social and environmental impact group. Initiated as a way of “adapting school spaces to new climate realities and reconnecting children with the natural world”, the Escola + Natureza project uses research… Source...
Over Land and Sea offers a vivid portrait of football fandom
In recent years, football culture has been endlessly aestheticised, commodified and mined for content. But a new book by Topsafe, Over Land and Sea, is more interested in the real fans who live and breathe the beautiful game day in, day out. Designed by Studio Asel Tambay with creative direction by Freddie Fraser Forsyth and Saskia Whinney, this 340-page shrine...
How LA28 built an evolving Olympic identity
Olympic branding has changed dramatically in the digital era. Ahead of the 2028 Games, the LA28 design team tell CR about creating a visual identity built to adapt across platforms, audiences and the city itself...
Wayne Rooney recites Shakespeare in Nike x Palace World Cup ad
For those of you not counting down the weeks, days and indeed minutes, the FIFA men’s World Cup gets underway on June 11. Which means the major sporting sponsors are once again battling for attention and cultural relevance. While adidas went big earlier this month with a star-studded, street-style throwback, Nike are harking even further back to launch their three-way...
Why brand design still matters in the age of AI
In their new book, graphic designers Katharina Sussek and Jens Müller examine how colours, symbols and typefaces shape how we perceive companies and products – and why originality still matters...
How Koko is reimagining what a live venue can be
As the historic London institution turns 125, its creative director and CEO discusses laying the foundations for a new kind of cultural destination...
Why everyone is obsessed with Jon-Paul’s balls
Through his studio 12 Pentagons, Jon-Paul Wheatley has built a cult design brand around one of sport’s most familiar objects, attracting the attention of adidas, Burberry and others along the way...
NGLM Group identity features a typeface inspired by Trajan’s Column
Designing for designers is never the easiest task, so it makes sense that when looking to create a bold new identity for the NGLM Group, Gärde Design looked to history: specifically the lettering on Rome’s epic Trajan’s Column, which has long been an influence for modern typefaces. NGLM Group brings together heritage Swedish design brands including Nordiska Galleriet and Länna...
Truffl boldly reimagines Korean food branding
Inspired by the boldness of Korean cuisine, US-based food brand Korean Bros has worked with branding agency Truffl to develop a punchy and playful look for its products. The work saw the designers at Truffl create a full brand identity, packaging system and wider visual language to help Korean Bros stand out on the shelf. Describing Korean food culture as...
Exposure: Dev Dhunsi
The artist talks to Gem Fletcher about the complexities of identity and the elusive nature of photography, which presents itself as fact, but always “captures something that has already shifted, already disappeared”...

