creativereview

Powerball campaign invites the UK to dream bigger than ever

The popular American lottery game Powerball has announced its highly-anticipated UK debut with a major new campaign, which launched last week and is currently rolling out across the country. Created by Allwyn, the operator of The National Lottery, in collaboration with creative agency VCCP, What Would You Do? invites audiences to dream about the truly ‘transformative’ potential of a Powerball...

creativereview

Anthony Burrill brings Joy! Pure Joy! to Liverpool in new exhibition

Renowned graphic artist Anthony Burrill is bringing his distinctive brand of optimistic typography to Liverpool this summer with Joy! Pure Joy!, a new exhibition at independent design studio Dorothy that marks his first ever solo show in the city. Running from July 24 to August 28 at Dorothy’s Baltic Triangle studio gallery, the exhibition presents a selection of Burrill’s best-known...

creativereview

Coca-Cola sharpens identity with global design system built for scale

Coca-Cola has unveiled a new global visual identity that seeks to reinforce its position as the world’s most recognisable soft drink. Rolling out across Latin America, Europe, the Middle East and Asia, the refresh subtly refines the brand’s most iconic assets while creating a more consistent consumer experience across more than 200 markets. Agency JKR, which led the development of...