Panóptico de Actualidad Gráfica y Visual
Netflix has launched a new campaign built around the moments of serendipity that many of its users experience while browsing the platform for something to watch. Developed through a collaboration between Netflix’s Brand Creative Studio and creative agency Mother, Find the Thing You Never Knew You Needed celebrates captivating storytelling and the joy of discovery. Tapping into real user… Source...
Not to be outdone by its department store stable mate, Waitrose has once again brought out the big guns for its latest Christmas campaign. The supermarket has reunited Keira Knightley and Joe Wilkinson for The Perfect Gift 2, a six-minute festive rom-com that picks up where last year’s story left off. This time, however, there are new obstacles to love...
Penguin Classics has launched Twentieth-Century Classics, a new hardback library featuring seminal works of literature from this rich and fertile period of publishing. Inspired by the established visual language of Penguin Modern Classics, this latest collection spotlights the iconic photographs that have come to symbolise these treasured titles. Set for a staggered release… Source...
A new wave of destination marketing is swapping familiar travel clichés for irreverence, self-deprecation and culturally distinctive creative ideas...
Disney has tapped into the power of imagination for its Christmas campaign, unveiling a new festive short, The Invisible Horse, directed by Dougal Wilson and created by agency adam&eveTBWA. The film centres on Jack, a young boy who has seemingly outgrown the magic of Christmas. But when an invisible companion rocks up at his house, he finds himself swept into...
This year’s Christmas advertising has featured plenty of traditional festive scenes, with a heavy emphasis on luxury. Sprawling country homes, twinkly lights and gifts a-plenty have appeared across many ads. So this spot for Morrisons supermarket stands out for its unexpected reworking of Goldilocks and the Three Bears, and for portraying a family that is perhaps not entirely looking forward...
The fast-growing, Toronto-founded agency is helping brands stand out in unexpected ways. Its founders explain why bravery and a little discomfort are central to its approach...
James Norton plays a strikingly handsome Santa in M&S’ Christmas ad this year, who embarks on a festive adventure to experience Christmas incognito after Mrs Claus, played by Lucy Punch, encourages him to shave off his beard, rendering him unrecognisable. This offers him the opportunity to experience all of Christmas’ traditional delights, from delicious foods (apparently M& Source...
Having found a creative voice through exploring her inner world, the illustrator and animator reflects on her personal work, creative identity and the pressures of working today...
Roller skates, flying flesh and a spot of bother with MTV – director Vaughan Arnell speaks to CR about how he and Robbie Williams created one of pop’s most memorable music videos...
Barbour has reunited with Aardman for another Christmas collaboration starring Wallace & Gromit, with the animated duo heading out for an eventful winter walk in the countryside. Directed by Steve Harding-Hill, the film sees Wallace present Gromit with a Barbour wax dog coat before the pair venture outside to try out his latest invention: the Walk-o-matic. Combining a plump living...
The Munch museum in Oslo has opened a new interactive exhibition that looks to make its vast archive of work by Norwegian artist Edvard Munch more accessible and engaging to the public. Titled Connect the Lines, this latest exhibition by the museum expands on the research and innovation of its previous project New Snow, which offered a fresh, creative way...
