creativereview

Let’s shape a practical future for creativity in the AI era

“AI is not just the future,” begins photographer and educator Lindsay Adler. “It is the now.” Generative functionality is already woven into the daily practice of many designers, photographers, filmmakers and illustrators – whether dedicated AI tools or ambient intelligence embedded in the creative software at the heart of their workflow. Yet, the discourse around AI in creative work tends...

creativereview

Bankwest returns with quirky spots about its smooth banking experience

Australian digital bank Bankwest has become known for its tongue-in-cheek approach to marketing, following a series of adverts launched last year that highlighted how efficient banking can give you more time to spend on weird and wonderful things. Released as part of the Just Enough Bank brand platform, the Bankwest team found that simple, silly spots like these resonated strongly...

creativereview

Base Design unveils dynamic identity for major new Brussels art museum

Set in a former Citroën building in the north-west of the capital, the highly-anticipated venue promises to be more than just a place to see art. Merging art, architecture, performance, food and public space, Kanal looks to “redefine the role of public cultural space in Europe and beyond”. “This project involved creating a brand for a cultural organism rather than...

creativereview

A new monograph celebrates Margaret Calvert’s influence

Almost every journey made on UK roads is shaped by Margaret Calvert’s work. Best known for co-creating the national road signage system with Jock Kinneir, Calvert’s “ultra-legible” Transport typeface and pictograms have quietly defined the visual language of travel for decades. Surprisingly, Margaret Calvert: Woman at Work, released this month, is the first monograph dedicated to her work. Source...

creativereview

Anti-fascist group wins trademark rights to neo-Nazi code

Laut gegen Nazis (Noise Against Nazis), which was founded in 2004 to confront the threat of right-wing extremism, has obtained the trademark rights to the neo-Nazi code ‘ESSESS’, stopping it from being used by far-right groups to make money and spread their ideologies. Based in Germany, the organisation uses public outreach to “strengthen democratic values and freedom” and stymie the...

creativereview

The best ads from Super Bowl LX

For all the hype and bluster surrounding the Super Bowl, there really is no event quite like it when it comes to compressing the US national mood. The 60th edition of the NFL’s marquee fixture once again combined sport, spectacle and extremely expensive advertising – each 30-second spot reportedly costing an eye-watering $8 million – reminding us that scale, rather...