Panóptico de Actualidad Gráfica y Visual
Creative Review was founded in 1980 and has been bringing the creative community together ever since, first as a print magazine and in recent decades across digital, print, social media and events. Throughout its lifetime it has been owned by Centaur Media though today it is announced that is has been acquired by Haymarket, alongside its sister brands Marketing Week...
There was a point in my life when I lost touch with a lot of who I was, and what brought me joy. I was burned out. Since starting university, I hadn’t stopped. I graduated with my Graphic Design BA from University of Brighton in the UK, then moved to Italy to work at Benetton’s communication research centre, Fabrica. From...
Ahead of a new exhibition at the Fashion and Textile Museum in London, we speak to Cosprop about making costumes for stage, film and TV, for productions including A Room With A View, Poor Things and Downton Abbey...
Following its Cannes Lions Grand Prix-winning campaign last year that looked to tackle online shaming, leading Dutch telecommunications company KPN has now set its sights on the subject of online exclusion, releasing another video-led campaign aimed at young people. These initiatives form part of the company’s #BetterInternet brand platform, which launched last year alongside the previous… Source...
Formerly a design director at Coca-Cola, Alex Center’s Brooklyn studio now brings branding magic to startups and small businesses...
Laphroaig has unveiled its first ever global campaign partnership, joining forces with actor Willem Dafoe in a playful and eccentric ode to the whisky’s unmistakable character. The collaboration sits under the banner of Unphorgettable – a bad pun, but one we’re prepared to let slide on the strength of launch film The Taste, directed by the ever-inventive Tim Pope. In...
Polestar isn’t mincing words with its new guerrilla marketing campaign. The Swedish EV manufacturer – which describes itself as an electric performance brand – has rolled out an eye-catching OOH activation that likens combustion engine dependency to a toxic relationship – one it says it’s time to walk away from. Launched to coincide with Climate Week NYC, the campaign swaps...
Set up in 2011, MikeTeevee is a creative and production partner to some of the biggest brands in the world, helping them with creative projects and navigating an ever-changing industry...
In her new book, Leila Fataar explains how the most powerful engagements between brands and audiences happen through culture, requiring different approaches to marketing and comms...
Most nappy brand ads will focus on the baby years, using imagery of serene children sleeping peacefully (due to the quality of their product, natch) or cutesy shots of them starting to get on the move. What is less covered are the toddler years, where nappy pants are still vital but the scenes are often more chaotic. This new campaign...
Heal’s has collaborated with brand strategy consultancy Tomorrowism on its biggest brand repositioning in over a decade. The campaign looks to reassert the brand’s status as one of the country’s leading design authorities, as well as combat what the team sees as a widespread “flattening” of British interiors due to “fast furniture and short-lived trends”. Comprising a new visual identity…...
Anthropic has finally joined the advertising fray. Its debut campaign, Keep thinking, is less about glossy slogans and more about staking a claim: Claude, its AI model, isn’t here to replace your brain, but to sharpen it. Created in partnership with indie powerhouse Mother and backed by a multi-million-dollar spend, the campaign marks Anthropic’s first serious brand play after years...
