Ola Niepsuj Studio — Warsaw, Poland

“When designing a commissioned poster you need to adhere to a discipline — your main goal is to convey specific information to the possibly completely uninformed, random viewer. With a self-commissioned poster, both the process and the final design can be an artistic event. You can depict the key theme in the most honest way, provide personal commentary and show...

Sdefeny Chan — Shenzhen, China

“In addition to conveying basic information, event posters need to have a clear understanding of the content and process of the event. At the same time, event posters are more like a brand’s material. It is necessary to grasp a clear core tone for extension, and also to consider the visual impact of the poster on the audience when matching...