TBWA creates «soothing and hypnotising» animations of McDonald’s Egg McMuffins

To celebrate the Egg McMuffin being available all day in McDonald’s restaurants in France, TBWA has created 15 satisfying animations of the deconstructed breakfast item coming together. Advertising agency TBWA created the looping animations to promote the Egg McMuffin in an alternative way to standard food advertising that would appeal to millennials. Each of the The post TBWA creates «soothing...

Colourful circles denote contact-lens prescriptions in Dimple design by Universal Favourite

Australian studio Universal Favourite has designed the packaging for contact lens subscription service Dimple, which makes use of boldly patterned circles that correspond with prescriptions. Dimple is a direct-to-consumer service that targets the millennial market. As such, the company needed branding that would stand out on social media and attract new customers — without losing The post Colourful circles denote...

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SomeOne rebrands the House of Commons for the digital age

Design agency SomeOne has updated the visual identity of the UK’s House of Commons to make it perform better across different platforms including apps and social media. London firm SomeOne was tasked with a holistic rebranding project to improve consistency across all touch points, including procedural documents, signage and digital applications. The existing core green The post SomeOne rebrands the...

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Visual identity for Re:publica rebels against digital culture with reams of text

Fertig Design has created a visual identity for the Re:publica conference that uses lengthy passages of text and typography instead of conventional graphics to pay «homage to the written word». The annual conference is the largest aimed at the digital and internet society, and saw its thirteenth edition this year in Berlin. This year’s theme The post Visual identity for...

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Strange furry creature stars in ad campaign for The Cunning Little Vixen opera

A furry, fox-like creature moves frantically in this ad, created by branding agency Superunion and animation designer Esteban Diacono for a performance of opera The Cunning Little Vixen. The designers tried to visualise a struggle between man and nature in the motion graphics. Their aim was to capture the emotionally charged spirit of the classic The post Strange furry creature...

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Comic strip on Harry’s packaging foreshadows mystery item inside

Customers of male grooming brand Harry’s are taken back to 1950s confectionary advertising, through the comic strip packaging of their Mystery Item product. Harry’s looked to the aesthetics of Bazooka Joe – a comic strip character that was introduced on confectionary industry wrappings in the 1950s – for the packaging of its Mystery Items. The The post Comic strip on...

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OMSE uses augmented reality to create moving 3D typography for Printworks

London design agency OMSE has created an augmented reality campaign for cultural venue Printworks London that transforms static typography into immersive three-dimensional animations. The new creative campaign was developed by OMSE to promote the launch of Printworks’ autumn-winter season of events across a variety of platforms. The existing graphic identity is based on the venue’s heritage The post OMSE uses augmented...

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Jessica Walsh splits from Stefan Sagmeister to launch creative agency &Walsh

Graphic designer Jessica Walsh has started her own company after nearly a decade working alongside fellow designer Stefan Sagmeister at New York design studio Sagmeister & Walsh. Walsh, who is partner and art director at Sagmeister & Walsh, announced today on her Instagram account that she has launched her own creative agency called &Walsh. Walsh has The post Jessica Walsh splits...

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Competition: win an illustrated film poster by Aiste Stancikaite

In our latest competition, we’ve teamed up with creative agency Grand Matter to offer five readers the chance to win the print of their choice, illustrated by artist Aiste Stancikaite. This competition is now closed. Congratulations to the winners, who are Sara Fabian from California, USA, Marek Czuba from Berchem, Belgium, Finn Beames from London, The post Competition: win an...

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Samsung and Dezeen launch $40,000 mobile design competition

Dezeen promotion: Samsung and Dezeen are calling for the best graphics and accessory designs to enhance future Galaxy mobile devices, in a new competition with prize money of $40,000. The Samsung Mobile Design Competition 2019 has two categories – one to design accessories that create new ways to experience Galaxy smartphones, tablets and wearables, and The post Samsung and Dezeen...