creativereview

Hip to be square: Ogilvy creates new identity for New York Philharmonic

Ogilvy New York has created a new visual identity for the New York Philharmonic, renaming it the NY Phil as part of the organisation’s wider ambition to “create a renewed relationship between the city and its orchestra”. The logo and identity have been revamped ahead of the reopening of the orchestra’s home, David Geffen Hall, which was originally named Philharmonic...

creativereview

Big Issue I’m Here billboard campaign uses GPS to show vendors’ locations

A new billboard campaign for Big Issue, I’m Here, uses geolocation technology to show where the magazine’s vendors can be found. The campaign was created by London-based agency Forever Beta in partnership with digital ad platform specialists Ocean Outdoor, having been one of the winners in its annual Digital Creative Competition, which celebrates and facilitates new and creative digital out-of…...

creativereview

Big Issue I’m Here billboard campaign uses GPS to show vendors’ locations

A new billboard campaign for the Big Issue, I’m Here, uses geolocation technology to show where the magazine’s vendors can be found. The campaign was created by London-based agency Forever Beta in partnership with digital ad platform specialists Ocean Outdoor, having been one of the winners in its annual Digital Creative Competition, which celebrates and facilitates new and creative digital...

creativereview

Big Issue I’m Here billboard campaign uses GPS to show vendors’ locations

A new billboard campaign for the Big Issue, I’m Here, uses geolocation technology to show where the magazine’s vendors can be found. The campaign was created by London-based agency Forever Beta in partnership with digital ad platform specialists Ocean Outdoor, having been one of the winners in its annual Digital Creative Competition, which celebrates and facilitates new and creative digital...

creativereview

Big Issue I’m Here billboard campaign uses GPS to show vendors’ locations

A new billboard campaign for the Big Issue, I’m Here, uses geolocation technology to show where the magazine’s vendors can be found. The campaign was created by London-based agency Forever Beta in partnership with digital ad platform specialists Ocean Outdoor, having been one of the winners in its annual Digital Creative Competition, which celebrates and facilitates new and creative digital...

creativereview

Big Type celebrates the joy of supergraphics

Big Type opens with a brief history of typography, and does a good job of whipping through hundreds of years of developments in design and technology. As it points out, for a long period of time type’s primary function was legibility, but we now live in a drastically different visual landscape. “Today, type design, influenced by both strides in technology...