In April 2019, a fire broke out inside the iconic Notre-Dame cathedral in Paris, ravaging the historic building and severely damaging its structure. Fifteen hours later, the blaze was quelled, and before long donations began pouring in from around the world to help rebuild what was left of the cathedral. An extensive project, which looked to stabilise the structure, salvage...
ManyPets launches cute campaign that emphasises the health benefits of pets
As the cliché goes, Britain is a nation of dog lovers. And we’re not shy of cats either – in fact, pet ownership grew dramatically during the pandemic with 27% of UK adults now owning a dog while 24% live in a household ruled by a cat. The boom in pet ownership can only be a good thing for pet...
Indigenous visual culture guides the signage of this Canadian housing project
The complex is located at the Coast Mountain College campus in Terrace, which is situated on the traditional territory of the Tsimshian Kitsumkalum people. The college itself serves 21 First Nation communities, with Indigenous people making up 48% of its student population. Wii Gyemsiga Siwilaawksat – which translates into ‘where learners are content and comfortable’ in First Nations language Sm’…...
Sri Lanka: For love nor money
Sri Lanka is one of the most beautiful places you will ever visit. Balmy coconut groves, eye-wateringly stunning beaches and breath-taking mountainous landscapes. It is blessed with a stunning topography, an incredible cuisine, and a wonderfully generous set of customs and values. But the story of this jewel in the Indian Ocean is one beset with tragedies too. From three...
How to document hardship
Images of people facing suffering and financial hardship have often stumbled into ‘poverty porn’ and objectification. Is there a right way for an imagemaker to navigate this kind of work?...
The Brands Issue of Creative Review is out now!
We all know the famous brands that have always had creative thinking at their core. But the aim of this issue of Creative Review is to look at the brands we feel have been innovating and are having a particular impact this year – a theme we are planning to repeat annually in our print mag. With this in mind,...
Google celebrates small business superheroes in animated shorts
For International Small Business Week, Google has launched a celebratory campaign spotlighting three business owners who “battled the odds to build a dream”. The stories of three individuals – Dr Cindy Ayers Elliot, Lynn Le, and DJ Vourderis – have been brought to life in a series of films by animator and designer Karin Fong, who has worked on the...
What does Dall-E 2 mean for creatives?
Are we on the verge of trading in traditional titles like graphic designer and illustrator for AI whisperer or prompt designer? CR discusses the current wave of AI art generators with Modem co-founder Bas van de Poel...
PayPal puts people first in new visual identity
Online payments platform PayPal has unveiled a new brand strategy and visual identity, developed by it’s in-house brand team in collaboration with New York-based design studio Gretel. Writing about the rebrand on Medium, Emanuele Madeddu, senior director for brand marketing strategy and branding, discussed the various motivations behind it – from building a stronger connection between the brand’s… Source...
What Cannes Lions reveals about purpose today
Many famous brands won Lions at Cannes last week with ‘purposeful’ campaigns. The winning work reveals that many are still seeing purpose as delivering great creative campaigns rather than essential business transformation, says Becky Willan at Given...
Plum Guide’s new ad campaign will terrify you into booking a holiday
Plum Guide is a travel brand which proclaims to curate stays in the “world’s most remarkable homes”. Its new campaign, by Stink Studios, doesn’t waste time trying to seduce audiences with visuals of these destinations though, and instead points out just how many holidays you are likely to have left, depending on your age. The numbers are duly unnerving –...
Patrick Stewart delivers a leaving speech like no other for Yorkshire Tea
Leaving speeches can be awkward affairs, especially when the eyes of the office are fixed upon you. But in Yorkshire Tea’s new ad, the art of bidding goodbye is taken to new levels by British actor Patrick Stewart – who emerges from an office swivel chair to deliver the leaving speech of a lifetime. “Ah Tina, the void so hollow...

