The next 12 months will separate the brands people scroll past from the ones they want to live with, says Simon Hatter, founder of Hatter brand experience agency...
Heinz debuts new french fries box with hidden ketchup pocket
Heinz is once again looking to cement the relationship between french fries and its iconic ketchup with a new campaign targeting the design of the humble fry box. Following its realisation last year that the shape of the box bears a striking resemblance to the Heinz keystone logo, it is now going one step further and looking to put its...
The Monthly Interview: Danni Mohammed
The GentleForces founder explains how discomfort and a dance between chaos and logic are key to the practice’s success in creating new approaches for clients such as H&M and adidas...
Jan Enkelmann’s new photobook documents a changing Brixton
“There are few neighbourhoods – in London or anywhere else – that are charged with a spirit and sense of place like the streets and markets around Brixton Road, Atlantic Road and Coldharbour Lane – locally referred to as the Brixton Triangle,” says German photographer Jan Enkelmann. Having moved to the area 25 years ago, he knows better than most...
Jeep ad pokes fun at faux off-roaders
Jeep has launched a campaign to promote its new Jeep Compass SUV. Titled The Great Pretenders, viewers are shown a flurry of drivers all busy “dirtying” their cars to look more adventurous as they sing Freddie Mercury’s song of the same name. As we journey through purpose-built mud washes and families throwing buckets of dirt and leaves onto their windshields,...
Franki Goodwin on why craft and emotion matter more than ever
Saatchi & Saatchi’s CCO, and our jury president for advertising in this year’s CR Annual Awards, shares why real experiences and human feeling still hold sway in the age of automation...
AIGA NY’s poster archive charts five decades of civic discourse and design
Founded in 1982, AIGA NY, the largest chapter of the American Institute of Graphic Arts, has spent more than four decades quietly shaping how New York talks about design. As one of the city’s most influential creative organisations, it has long provided a platform for designers to experiment, debate and advocate for change. Today, that legacy is coming back into...
The humble dot forms the building blocks of Science Island’s new identity
In late 2024, Science Island (Mokslo Sala) in Lithuania opened its doors – or rather, its giant circular hole – to the public. Created to champion science in all of its forms, the impressive centre caters to families and anyone with a sense of curiosity about our world, and beyond. Featuring over 140 interactive installations, a state-of-the-art planetarium, four laboratories...
VCCP London on how to run big creative teams
In the age of the small indie startup, VCCP is a big indie that produces consistently creative and successful work. Here, its creative leaders explain how they do it...
Design event Multiplicity returns to London in February
Foilco’s renowned design gathering Multiplicity is set to return on February 5 at St James Church, Clerkenwell – with this new event marking both its tenth anniversary and its first event since November 2019. The evening will bring together leading voices from the creative industries, with speakers including Nils Leonard and Lisa Smith from Uncommon Creative Studio, Joseph Lebus from...
How in-house creative leaders are approaching 2026
Patrick Burgoyne, co-founder of the In-House Agency Leaders Club, unpacks its latest survey to reveal what in-house creatives feel about external agencies, AI and more...
It’s Archie is a new AI talent agency
Arriving at a time when creativity using AI remains highly controversial, the new agency hopes to show how the tech tools are in fact offering a new kind of art to the world...