For the second talk in the Why Creativity Matters series we are looking at what a great in-house team looks like. While once a novelty, it has now become standard practice for brands to have in-house creative and design teams. But how do you structure these teams to benefit businesses the most? We will tackle this question, as well as...
Stephen Mai on shaking up the media landscape
From heading up marketing at Vice and Ladbible to recently founding his own media brand, Woo, Stephen Mai has made a name for himself by subverting industry norms...
What can brands learn from Patagonia
Patagonia’s founder Yvon Chouinard has given away his company to save the planet: receiving wide applause in the process. Here, Brooklyn Brothers’ head of strategy Will Sansom asks if ‘stakeholder capitalism’ is now the new brand purpose...
Roundhouse’s new identity turns the spotlight on its rich history
Housed in a Grade II listed former railway engine shed in Chalk Farm, the Roundhouse has emerged as one of London’s best-loved arts venues over the last five decades, known as much for hosting world-famous musicians as putting on theatre and spoken word events. More recently, through its youth programme, the venue has also enabled fresh creative talent to take...
London Fire Brigade launches new typeface alongside design exhibition
Designed by the Foundry Types in partnership with Studio Sutherl&, the London Fire Brigade’s new typeface looks back to the service’s lengthy history for inspiration, drawing on architecture, signage, fire engines, and the lettering seen on Victorian water pumps. The London Fire Brigade needed a typeface for certain touchpoints like its new shop and signage around its buildings… Source...
Introducing Creative Review’s new podcast: Creativity Sucks!
You might wonder why Creative Review, a magazine that has spent the last 40 years championing commercial creativity, is producing a podcast with a title like this. Naturally at CR we think creativity is vital – to business success and to help build a better society for everyone. However, it’s not easy making creative work, especially in a world where...
Tanja Grubner on smashing societal taboos
Heading up the marketing for Essity’s femcare division, Tanja Grubner has transformed Libresse into a purpose-led brand that has helped spearhead a cultural shift in the way we talk about women’s bodies...
&Walsh references Austrian art history for its Kathrein Privatbank rebrand
Kathrein Privatbank is a private bank in Austria, aimed at helping its clients to better manage their finances and ultimately “better live their narrative”. To do so, it offers a highly personalised experience through its range of products and services. The company reached out to New York-based creative agency &Walsh to work on a rebrand that would position it as...
Digitisation is the future of artistic authenticity
Authenticity can make the difference between a multi-million-pound art investment and that same purchase being worthless. In the age of fake news, any system that can guarantee the reliability and consistency of information about an artwork can prove invaluable. A relatively new concept in the world of tech, digital twinning is even newer in the art world – in short,...
Studio Nari designs shiny new identity for ‘link in bio’ service Snipfeed
‘Link in bio’ platforms first cropped up as a way of hosting multiple links in one place, which quickly proved to be a handy workaround for the limited number of URLs that people could include in their social media bio. Since the rise of social media marketing and the online creator economy, the capabilities of ‘link in bio’ services have...
Why we should be optimistic about technology
In 2030, hybrid design studio and think tank Modem will close its doors for good – giving co-founder Bas van de Poel just eight years to figure out how design can shape a better future using technology. But he remains cheerful...
How Korean design is pioneering a new authenticity
Make, Break, Remix: The Rise of K-Style is a new book tracing the ever-evolving landscape of Korean culture – a heady mix of tradition and a newfound youth-led shedding of inhibitions...