Panóptico de Actualidad Gráfica y Visual
Creativity Sucks! aims to take a clear-eyed look at the commercial creative industries and examine the topics of the day in design and advertising. And what bigger, more discussed topic has there been in 2022 than the metaverse? We’ve seen a heady mix of hype and cynicism dominate think pieces and panel talks about the metaverse over the past year,...
A firm “no thanks” from a client can seem like the end of the road for your brilliant idea. But not necessarily, says Wunderman Thompson CCO Daniel Bonner...
What can a child’s soft toy teach us about empathy? According to Israeli graphic artist Noma Bar, a lot. Best known for his minimal 2D illustration work and his collaborations with high profile authors, magazines and newspapers, Bar’s latest project has seen him venture out into the world of 3D art – more specifically, art involving stuffed toys. Titled Transitions...
The graphic designer and art director discusses why he thinks university is a scam, feeling othered, and finding joy in his current design role at creative agency Futurimpose...
It wouldn’t be the Christmas ad season without a little bit of festive schmaltz, and this year Amazon has delivered the goods with an especially heartfelt spot. Lucky Generals, the agency behind the brand’s holiday campaign since 2017, decided to bring in the big guns to pull off its vision, enlisting the help of Academy Award-winning director, writer and actor...
The director Ebeneza Blanche is behind imaginative shorts and music videos for Little Simz and Skepta. But he wants his audiences to come away informed, not just entertained...
Branding agency DixonBaxi has partnered with Johannesburg-based Tyme Bank to create branding for a new fintech brand in the Philippines called GoTyme Bank. Designed to help “democratise financial services” in the country, the branding for GoTyme reflects the company’s commitment to openness, accessibility and empowerment. Following extensive market research, the team at DixonBaxi realised that… Source...
Designer and creative technologist Helena Dong is building a career creating fun AR experiences for brands. And she’s only just scratched the surface of what’s possible...
Monsieur Bibendum, Tony the Tiger, the Jolly Green Giant … the world of branding has a huge cast of characters and more are being added all the time. In Mascot, Counter-Print tries to get to the bottom of our fascination with them. “Interest in the animal as a logo or symbol dates way back in the history of art, past...
The Berlin-based 3D artist Harriet Davey reflects on the brand-creator paradigm and why digital futures are only as expansive as the teams making them...
Penny is building a reputation for creating Christmas ads that come with a dose of emotional devastation, after last year’s ad The Wish tackled some of the regrets and sadness of the pandemic (and picked up a Grand Prix at Cannes Lions for Film Craft earlier this year). Audiences will therefore likely brace themselves for what this year brings from...
While no mention of the forthcoming FIFA World Cup in Qatar is explicitly made in the spot, which is by Uncommon Creative Studio, it’s obvious that this is the event that the players are all gearing up for. The ad brings together four players battling different demons or obstacles: England’s Bukayo Saka, who has been the recipient of online hate;...
