Layer rebrands dog supply company using colours visible to canines

Canadian dog brand Earth Rated has received a holistic overhaul from design agency Layer, encompassing new canine-friendly branding and a range of toys designed for more "stimulating, long-lasting and enjoyable play". The extensive two-year project saw Layer, led by designer Benjamin Hubert, expand the brand's product portfolio beyond commercially compostable poo bags to include a range of other dog-walk supplies...