Marina Goñi es un estudio situado en Getxo ( Bizkaia ) que se dedica principalmente a la creación y gestión de marcas.Su trabajo consiste en encontrar eso que hace única a cada empresa y potenciarlo para que sea visible y reconocible. Su foco es el branding y desde ahí pivotan para ayudar a cada empresa o institución en su propio...
Red Cross ad asks supporters to react in dollars rather than emojis
The International Committee of the Red Cross (ICRC) has worked in Afghanistan for 30 years, and remains operational across the country during the current crisis, together with its partner the Afghan Red Crescent Society. For its latest campaign, the team conducted data analysis of social media reactions during July-September, such as the emojis and hashtags that have been used in...
Red Cross ad asks supporters to react in dollars rather than emojis
The International Committee of the Red Cross (ICRC) has worked in Afghanistan for 30 years, and remains operational across the country during the current crisis, together with its partner the Afghan Red Crescent Society. For its latest campaign, the team conducted data analysis of social media reactions during July-September, such as the emojis and hashtags that have been used in...
La mejor arquitectura de 2021.
Si es diciembre, es tiempo de mirar atrás y hacer un repaso lo mejor que nos ha brindado el año. Empezamos con el TOP 10 de la mejor arquitectura de 2021. Estos han sido los proyectos arquitectónicos más leídos en Diariodesign. Como verás, tres de ellos se encuentran en el barrio de El Cabanyal de […] La entrada La mejor...
CMYK Y RGB: Qué son, en qué se diferencian y sus usos
A la hora de realizar impresiones, es bueno que conozcas los modos de color: CMYK y RGB. Puesto que, existen bastantes diferencias, y no tienen la misma finalidad. En función de lo que quieras hacer, la elección de un modo u otro puede influir en el resultado final. Los modos de color son modos de representación, por los cuales se...
Un branding para competir en la nueva escena ferroviaria de alta velocidad
Cuando las compañías aéreas están en el punto de mira por cuestiones de sostenibilidad, las compañías ferroviarias ponen en marcha su maquinaria para aprovechar esta oportunidad. Nuevos competidores que se suman. En España, la última en llegar ha sido Iryo. La marca de alta velocidad que competirá directamente con el AVE, de Renfe. Con la… Ver artículo La entrada Un...
Frei Fühlen
Frei Fühlen (Feeling Free) is a book by Cora J. Pereghy about her individual journey to self-acceptance, narcissistic views of humanity, and feminist independence. As the stigma “generation unable to commit” was triggering the 25-year-old German author Cora J. Pereghy for a while already, she felt the desire to take a stand concerning this topic and write a book about...
Pantone’s 2022 Colour of the Year is periwinkle
Pantone’s Colour of the Year has been running since 1999, and over the years we’ve seen a vast array of shades – including Living Coral, Rose Quartz and Serenity, Radiant Orchid and, for some reason, grey and yellow for 2021. This year, the organisation has announced Very Peri as its prediction for the year ahead – describing it as “a...
Pantone’s 2022 Colour of the Year is periwinkle
Pantone’s Colour of the Year has been running since 1999, and over the years we’ve seen a vast array of shades – including Living Coral, Rose Quartz and Serenity, Radiant Orchid and, for some reason, grey and yellow for 2021. This year, the organisation has announced Very Peri as its prediction for the year ahead – describing it as “a...
Pantone’s 2022 Colour of the Year is periwinkle
Pantone’s Colour of the Year has been running since 1999, and over the years we’ve seen a vast array of shades – including Living Coral, Rose Quartz and Serenity, Radiant Orchid and, for some reason, grey and yellow for 2021. This year, the organisation has announced Very Peri as its prediction for the year ahead – describing it as “a...
Pantone’s 2022 Colour of the Year is periwinkle
Pantone’s Colour of the Year has been running since 1999, and over the years we’ve seen a vast array of shades – including Living Coral, Rose Quartz and Serenity, Radiant Orchid and, for some reason, grey and yellow for 2021. This year, the organisation has announced Very Peri as its prediction for the year ahead – describing it as “a...










