For many women in the US and abroad, keeping track of their health while dealing with a disjointed and underfunded national healthcare system is an uphill battle, and this issue only intensifies once they decide to start a family. Which is why, earlier this year, a new platform called Trellis was launched to much acclaim. Designed to support women during...
Wallace & Gromit have Christmas covered with Barbour
For the last two years Shaun the Sheep has graced Barbour’s Christmas ads, providing a touch of charm. For this year’s campaign the brand has teamed up with animation studio Aardman for a third time for some stop-motion magic, though this time it’s Wallace & Gromit who take centre stage. The spot takes place at Wallace & Gromit’s home where...
Lego channels Lionel Ritchie for its action-packed Christmas ad
The Lego Group’s 2025 holiday campaign has arrived, and it’s hitting all the right nostalgic notes – a recurring theme of this year’s crop of festive ads. Titled Hello, Is It Play You’re Looking For?, the global campaign brings together Lionel Richie, a cast of Lego minifigures and a healthy dose of festive chaos to remind families that playtime is...
How David made protein luxe
CR speaks to David co-founder and CEO Peter Rahal about launching a protein bar in a crowded market and why having a clear brand identity has been key...
Can design nudge a nation to change its habits?
New regulations are changing the future of the UK’s food and drink industry, but it is design that has the power to shift behaviour on the ground, not rules, says Mother Design’s Kathryn Jubrail...
Cait Oppermann on documenting IBM Research for six years
In 2018, photographer Cait Oppermann was approached by tech company IBM about a project documenting IBM Research, the R&D division of the business. Known for creating thoughtful, quietly cinematic images, Oppermann approached the commission through a documentary lens, keen to capture the facility exactly as things were. “When someone would move to tidy their desk as I came in, I...
London crawling: the inside story of Dead Pubs
Jimmy McIntosh shares how he became a ‘pubfluencer’, how he keeps his content authentic and what makes a successful brand collab...
John Lewis cranks up the 90s nostalgia for its 2025 Christmas ad
Once-fearsome pumpkins are collapsing ungracefully in the street, Mariah Carey is steadily thawing from her icy slumber and the sequin-strewn race to be crowned Strictly champion is in full swing … yes, it’s that time of year again – the John Lewis Christmas ad is here. Following on from 2024’s The Gifting Hour, which centred around a young woman searching...
Rotating the crops: in praise of creative diversity
As originality risks being choked by a growing creative monoculture, cultivating variety will give ideas their own unique flavour, writes Tonight founder, Patrick Duffy...
Rich Myers on building a food brand with personality
The founder of bakery brand Get Baked speaks to CR about his «very person-centred» approach, how he utilises social media, and the pitfalls of going viral...
Sainsbury’s turns to the BFG once more for its Christmas ad
Halloween is done, so now – in the UK at least – marketers’ minds turn to Christmas with a flurry of festive ads due to land this week. Among the first is Sainsbury’s, which has joined forces with Roald Dahl’s lovable giant once more. The 90-second ad sees the BFG tasked to tackle The Greedy Giant, who is stomping around...
Kate Hawley takes us inside the world of Frankenstein
The costume designer discusses her creative process and how a visit to Tiffany’s archive shaped the emotional tone of Guillermo del Toro’s film...

