Panóptico de Actualidad Gráfica y Visual
The promo for this year’s edition of Sweden’s Göteborg Film Festival stands out for a couple of reasons: one being the festival’s historic predilection for stunts. This year, it’s planning to hypnotise its entire audience, while previous editions have seen a viewer spend a week alone in a lighthouse watching back-to-back films and people watching horror films in a tomb....
We speak to Mother ad agency and Road Casting about the dos and don’ts of casting ads – from opening up the process to more diverse talent to recognising the need for nuanced storytelling The post What advertising is still getting wrong about casting appeared first on Creative Review....
Flare Audio designed Calmer as an in-ear device that reduces stressful frequencies. In an always-on world which constantly bombards us with noises and distractions, its appeal seemed universal – but the team hadn’t drilled much further down into specific audiences. “It soon became apparent that we received an awful lot of positive feedback from people who were hypersensitive to sound,...
Flare Audio designed Calmer as an in-ear device that reduces stressful frequencies. In an always-on world which constantly bombards us with noises and distractions, its appeal seemed universal – but the team hadn’t drilled much further down into specific audiences. “It soon became apparent that we received an awful lot of positive feedback from people who were hypersensitive to sound,...
Flare Audio designed Calmer as an in-ear device that reduces stressful frequencies. In an always-on world which constantly bombards us with noises and distractions, its appeal seemed universal – but the team hadn’t drilled much further down into specific audiences. “It soon became apparent that we received an awful lot of positive feedback from people who were hypersensitive to sound,...
Flare Audio designed Calmer as an in-ear device that reduces stressful frequencies. In an always-on world which constantly bombards us with noises and distractions, its appeal seemed universal – but the team hadn’t drilled much further down into specific audiences. “It soon became apparent that we received an awful lot of positive feedback from people who were hypersensitive to sound,...
Flare Audio designed Calmer as an in-ear device that reduces stressful frequencies. In an always-on world which constantly bombards us with noises and distractions, its appeal seemed universal – but the team hadn’t drilled much further down into specific audiences. “It soon became apparent that we received an awful lot of positive feedback from people who were hypersensitive to sound,...
There’s been a spate of fitness ads rooted in realism in recent months. Even the originator of earnest voiceovers and endurance metaphors, Nike, changed tack when it celebrated the joy of being rubbish at sport as part of its Play New campaign. While January used to be a time of shaming people into joining the gym, New Balance is the...
There’s been a spate of fitness ads rooted in realism in recent months. Even the originator of earnest voiceovers and endurance metaphors, Nike, changed tack when it celebrated the joy of being rubbish at sport as part of its Play New campaign. While January used to be a time of shaming people into joining the gym, New Balance is the...
Aude Bertrand ascribes the narrative quality of her illustrations to her love of cinema. Based in Montpellier in France, the creative graduated in film before she even started studying illustration, but like most in her profession, she tells us she’s “been drawing since I was a kid … I’ve always done artistic activities for fun, whether it was music, video or...
How does the environment relate to Art Nouveau typography, and is it going anywhere? And will variable fonts finally come into their own? Monotype weighs in on the trends du jour The post New type trends to look out for in 2022 appeared first on Creative Review....
Our design correspondent expounds on the pleasures of the quirky email newsletters that offer intriguing and often unexpected insights into the creative mind The post On the weird joy of newsletters appeared first on Creative Review....
