The marketing of crypto brands is smashing the finance mould, and having a wider impact on culture. Here, Chinmay Karandikar, group planning manager at dentsuMB Mumbai, reflects on the changes...
FOMO, celebs and risk: How the world of cryptocurrency is changing culture
The marketing of crypto brands is smashing the finance mould, and having a wider impact on culture. Here, Chinmay Karandikar, group planning manager at dentsuMB Mumbai, reflects on the changes...
The power of a tagline: 20 years of Should’ve gone to Specsavers
We delve into how Specsavers created a line so powerful that the public has ended up doing the advertising leg work for it...
New ad campaign tackles everyday gender bias
Created for International Women’s Day, but relevant every day, Imagine is a poster campaign which asks us to think about the gender biases we have with regards to jobs. We might think that we have moved beyond the stereotypes associated with certain careers – for example, that a CEO would be a man, and a nurse a woman – but...
Children’s book illustrators launch raffle to support the families of Ukraine
The concept behind #KidLit4Ukraine is simple: £3 buys you one virtual raffle ticket, and as with any raffle, the more you donate, the better your chances! Entries are open until March 11, after which names will be drawn at random, and a prize will be chosen for each winner. Prizes include original art, signed books and prints from illustrators including...
Children’s book illustrators launch raffle to support the families of Ukraine
The concept behind #KidLit4Ukraine is simple: £3 buys you one virtual raffle ticket, and as with any raffle, the more you donate, the better your chances! Entries are open until March 11, after which names will be drawn at random, and a prize will be chosen for each winner. Prizes include original art, signed books and prints from illustrators including...
Children’s book illustrators launch raffle to support the families of Ukraine
The concept behind #KidLit4Ukraine is simple: £3 buys you one virtual raffle ticket, and as with any raffle, the more you donate, the better your chances! Entries are open until March 11, after which names will be drawn at random, and a prize will be chosen for each winner. Prizes include original art, signed books and prints from illustrators including...
Children’s book illustrators launch raffle to support the families of Ukraine
The concept behind #KidLit4Ukraine is simple: £3 buys you one virtual raffle ticket, and as with any raffle, the more you donate, the better your chances! Entries are open until March 11, after which names will be drawn at random, and a prize will be chosen for each winner. Prizes include original art, signed books and prints from illustrators including...
Children’s book illustrators launch raffle to support the families of Ukraine
The concept behind #KidLit4Ukraine is simple: £3 buys you one virtual raffle ticket, and as with any raffle, the more you donate, the better your chances! Entries are open until March 11, after which names will be drawn at random, and a prize will be chosen for each winner. Prizes include original art, signed books and prints from illustrators including...
Robots: The saviours of creativity?
Robots and AI are increasingly illuminating the methods that lie behind being creative. Can they in turn help us become more innovative? ...
A Woman’s Work spotlights female documentary photographers
The British Culture Archive is staging a free exhibition in Manchester that examines 50 years of documentary photography by women, starting with two photographers whose perspectives are rooted in parts of northern England. It features work by the late Newcastle-born social documentary photographer Tish Murtha, who began documenting everyday life in Elswick – a district on the west side of...
Elvie’s energetic new spot champions the power of women’s bodies
Titled Smart Bodies and created by Mother London, the ad takes an anthemic approach to women’s health, with Lazarus’ lyrics emphasising the complex brilliance of women’s biology, while paying tribute to motherhood. Starring alongside Lazarus in the spot are a group of women, some pregnant, some breastfeeding, who showcase a number of Elvie’s products along the way. “Elvie continues to...