Why do you like combining multiple page sizes and formats? “We like it because we find that it is both functional and visually pleasing. It’s good for sectioning within a book, creative reveals, and also encouraging the reader to pause and absorb the content on the page.”...
Anna Lindner — Utrecht, Netherlands
Why do you like screen-printing? “I like it because it feels as if you’re creating something digital with an analogue method. Unlike a digital gradient, you can’t control exactly where the transition comes, and for every print you make it changes slightly as the inks are blending. But it can also feel very liberating to not have control over every...
Katerina Voronina — Berlin, Germany
“Silk-screen is my favourite print technique. It is quite a complex sequential printing method, requiring many steps and full concentration. If you make a mistake somewhere, you may ruin the whole work and then you will have to start over. For me it is like meditation. Immersion into the process can temporarily disconnect me from the world of mobile phones...
Studio Hoekhuis — Ivo van de Grift — Arnhem, Netherlands
Why do you like stamps and ink? “The use of stamps forces me to think in black and white and leave out all clutter. I love that every time I use a stamp the outcome is slightly different. It all depends on the kind of paper, the amount of ink and applied pressure. Also, with every new stamp, I’m amazed...
IdN v27n3: Analogue Print & Production — Time To Get Our Hands Dirty!
We are all privileged these days to live in a world where we can obtain almost anything with just one click on a computer. But while we pamper ourselves with such extreme convenience, the longer it goes on, the more it triggers a need for physical touch. That is probably the reason why printed goods such as newspapers, books, posters,...
A’Design Award and Competition 2022 — Architecture, Building & Structure Design Winners — Italy
A’ Design Award & Competition is the world’s leading international annual juried competition for design. The A’ Design Accolades are organized in a wide range of creative fields to highlight the very best designers from all countries in all disciplines. Organized under various categories based on Locarno classification of economic sectors and industries — the A’ Architecture, Building and Structure...
Javier Garduño Estudio de Diseño — Zamora, Spain
“Our best work, I think, has been what we achieved for AleaIactaEst olive oil, since it is a project that we were involved in from scratch. We created the naming, the logo and the packaging for luxury oil that has been a success, both in terms of sales and public acceptance.”...
LG Household & Healthcare — Seoul, South Korea
The most challenging and satisfying projects to date? “The Belif Aqua Bomb edition in 2020. We worked with an overseas illustrator, Juan Molinet, for the first time, and it was the first project in the jumbo edition series to be released in that year. It was the theme of the Bangkok Songkran Festival, and it was difficult at first connecting...
SOT B&D — Olga Takhtarova — Kiev, Ukraine
“An interesting but quite complex project was the packaging for Winetime Seafood. The main challenge was not to overload the packaging with information. Freshness of the product had to be conveyed. The main idea was to use illustration to connect more directly with the consumer. The design was limited to three colours. This created a contrast, simplified the process of...
Butterfly Cannon — London, UK
“We live in an age of on-line shopping, hyper-personalisation and social media comms. With an undercurrent of anti-packaging sentiment. In the future, packaging as we know it will not play the role it does today. It is already imperative to make it as sustainable as possible. It should stand out in this context and ‘deliver’ itself to the consumer in...
Petra Pilbák — Cluj-Napoca, Romania
“The most challenging packaging projects tend to be the most satisfying ones too. One of my favourite packaging projects was for Gallimaté, a French beverage brand. I had the freedom to come up with an illustration style that would fit the voice of the brand: modern, hip, premium, but also elegant, classy, sophisticated. The packaging would place emphasis on the...
Dany Vo — San Francisco, USA
“A big challenge is helping clients see the potential in more provocative design. I want design to go beyond expectations as there is so much competition, online and in-store, that brands truly need to say something unique. I am currently working with a talented team at Hatch Design, and nothing makes us feel more satisfied than seeing our clients’ businesses...