What aspects do you find difficult while designing characters and how do you deal with them? “I find complex character poses are difficult for me, and I usually need more time to process the character’s movement.”...
Knock-Knock Animation — Taipei, Taiwan
What makes a good character design? “Soul and the pleasingness that can cross generations and cultures. This may involve the character’s personality or point of view, appearance and colour, body language, the connection between the character and the brand… these many elements may shape the pleasing degree across generations and cultures. Once it can be achieved, a good design is...
A’Design Award and Competition 2023 — Final Call for Submission — Italy
In a world where there are millions of products and designs launch each year, A’Design Award and Competition was born out of the desire to underline the best designs and well designed products. Submissions are now open in 100+ categories, with popular choices including Interior Space and Exhibition Design; Architecture, Building and Structure Design; Furniture, Decorative Items and Homeware Design;...
PokedStudio — Jonathan Ball — Cardiff, UK
“For me, good character design is a reflection of the personality or world view of the artist. It gets people with differing viewpoints to consider new ideas and to ask questions. It also needs to look great!”...
Hiné Mizushima — Vancouver, Canada
What makes a good character design? “In my case, if I can get people to grin and giggle and freely imagine the character’s personality and the story behind it, that’s success!”...
Nikita Goryainov — London, UK
What aspects do you find difficult while designing characters and how do you deal with them? “For me, the most difficult part is making characters distinct from each other yet still unique, especially when tasked with creating so many! The best solution I have found is simply to take a break and start from scratch.”...
soobaklab — Hyungjoo Lee — Seoul, South Korea
“Depending on the proportion of the character, the feeling of the character is very different. Therefore, a ratio test is essentially conducted several times before beginning. I first sketch quickly and decide the overall feeling through simple shapes. Through these sketches I consider which pose and expression of the characters are best to give a cute or friendly feeling.”...
Miguel Guercio — Parma, Italy
“A good character design is when your art touches everyone, when you create a universal design that brings emotions to everyone. When you are speaking a universal language, you are doing a good design.”...
Thunder Rockets — São Paulo, Brazil
“The challenge is making each one unique while showing that they come from the same universe. Behind the scenes, there is a lot of experimentation in terms of gesture, besides practical tests to conceive and carve the ideal shape of the character. It also helps the process by adding complex layers, almost invisible, that provide the characters with this uniqueness...
Cabeza Patata — Katie Menzies & Abel Reverter — London, UK
“It’s always difficult to start with a new style and usually the first iteration won’t look good. But it’s important not to get discouraged and to enjoy the process, knowing that the more you work on the design and think about what it needs, the better the result will be. It’s important to create things that you like and that...
Nancy Li — Sydney, Australia
“If there’s time I’ll animate them.”...
Raccoon Factory — Seoul, South Korea
What makes a good character design? “A character whose image can be converted into text. If it is an image that can be easily converted into text, it will remain in your memory for a long time. If it doesn’t remain in your memory that probably means that it lacks personality and charm.”...