“Designing a poster for a campaign is usually our starting point for creating the campaign identity. We have to make sure that the poster can create some visual elements that could build up the identity system and apply in print, digital or spatial.”...
Fleta Selmani — Skopje, Macedonia
“A good poster is one that can convey a message to its audience in a unique way. You must think about the one aspect of the information that must convey the message and plan your design around that. The information has to be presented clearly and concisely. It’s all about arranging the elements, colours, fonts, images, illustrations in a unique...
Fleta Selmani — Skopje, Macedonia
“A good poster is one that can convey a message to its audience in a unique way. You must think about the one aspect of the information that must convey the message and plan your design around that. The information has to be presented clearly and concisely. It’s all about arranging the elements, colours, fonts, images, illustrations in a unique...
Helena Baltazar — Lisbon, Portugal
“Effective posters have the information written clearly and concisely. It should be self-explanatory and make people stop and read. Elements must stand out. Other factors such as scalability and readability of a poster should also be considered, and the size of the poster is a key element. Information can be beautiful.”...
Nate Williams — Salt Lake City, USA
“A campaign poster has specific communication/business objectives whereas a personal poster can have a range of goals, e.g. social commentary, observation, communicating a mood or just something interesting to look at.”...
Brian Ewing — Columbus, USA
“When I work with a band I only have to focus on what they need from me. When working on a campaign, I have to consider the client and the sponsors of the event. It’s a lot of people with ideas and a lot of boxes that need checking off for the design to work for the client. It just...
LWZ — Ident for IdN (0:29)
30sec Motion Identity for IdN Magazine...
Thiago Benato — Curitiba, Brazil
He considers himself to be “a person who has more guts than so-called talent, so I try to work hard to achieve my goals, always driven by a passion for the craft”....
Call for Entries Open for 2022 Golden Pin Design Award and Golden Pin Concept Design Award! — Taipei, Taiwan
The call for entries is now open for the 2022 Golden Pin Design Award and Golden Pin Concept Design Award, and the names of several international jurors have been revealed. The Golden Pin Design Award is for commercialized products that are already available on the market or completed projects. Entries will be accepted until 7 JUL, and those who register...
Mariano Arcamone — Buenos Aires, Argentina
“Designing a poster as part of a campaign gives you the chance to develop a concept through the different pieces of a graphic system. Some of them will be simpler, others more complex, but they should all appear to be part of the same group.When you design a poster on its own, you have to concentrate all of your graphic...
Minhyuk Jo — Seoul, South Korea
“When designing campaign posters, you should repeatedly check if the message is being delivered well. But with personal posters, you don’t have to do that. Just focus on the expression.”...
Ola Niepsuj Studio — Warsaw, Poland
“When designing a commissioned poster you need to adhere to a discipline — your main goal is to convey specific information to the possibly completely uninformed, random viewer. With a self-commissioned poster, both the process and the final design can be an artistic event. You can depict the key theme in the most honest way, provide personal commentary and show...