We talk to former Watford Advertising Course leader Tony Cullingham and BBH’s Helen Rhodes about bringing back the agency’s scheme, Barn, in a new format that responds to what the industry needs now...
Creative Review launches new virtual talk series
We at CR would love you all to join us for a new virtual talk series that begins on September 7 at 4pm BST. The series will address the complex landscape for brands today and the many challenges that they face to reach customers. Creativity and design are key to helping brands provide a coherent experience for customers across everything...
Gradwatch 2022: Bola Meshioye, Manchester School of Art
Originally from Nigeria, Bola Meshioye’s work is firmly rooted in an appreciation for her home country, culture and people. Primarily a digital artist, the illustrator also enjoys working with traditional media including pencils and ink to create her colour-drenched artworks. Meshioye moved to the UK in 2019 to pursue a higher education in the arts, opting to study illustration with...
German Cancer Aid rethinks the beach warning flag to tackle melanoma
Every year, 400 people die in Germany in drowning accidents. While this statistic might make you more wary next time you head to the beach, German Cancer Aid’s new campaign is highlighting an even more worrying stat: eight times more people die from melanomas caused by sun. In order to spread the word about the dangers of UV radiation, the...
How brands are shaping the face of pickleball
We speak to the brands and creatives who are helping carve out a refreshingly accessible visual language for one of the world’s fastest growing sports...
Gradwatch 2022: Jack McKeon, Limerick School of Art and Design
Jack McKeon’s portfolio is impressive in its breadth of media (packaging design, branding, illustration, animation) as well as its range of themes. At times, it’s commercially astute and slickly professional, at others, it’s using animation to explore ideas around community and societal division, or examining Irish cultural idiosyncrasies and the country’s deepening housing crisis. Source...
A soulful identity for furniture brand Symbol
Symbol is a hi-fi storage brand that creates home listening setups, specialist furniture and other storage solutions geared towards vinyl lovers. The brand’s mid-century modern design ethos has been carried over into the new visual identity created by Danny Miller’s Brooklyn-based creative studio High Tide, fresh from launching another period-inspired project for appliance manufacturer Airsign. Source...
Bringing minimalism and modernism to games brands
Graphic designer Cory Schmitz is a distinctive voice in the games industry, turning his love of corporate logos into work for indie studios, major titles and tech companies. He discusses the ever-more sophisticated brand worlds of games and their makers...
Gradwatch 2022: Jeremiah Babatunde, Ravensbourne University
Jeremiah Babatunde graduated from the digital photography course at Ravensbourne University in London, where he learned the ins and outs of producing digital imagery and working in a studio. “When the pandemic came through it was hard at first because I was used to face-to-face learning,” he recalls. Logging into Zoom every day didn’t quite have the same effect, and...
Matthew Stone’s AI paintings reflect an art world in flux
“I personally think every artist has to just explore this technology, because it’s a paradigm shift,” says Matthew Stone of the proliferation of AI in an artistic context. Technology has long been woven into his practice, employed to create patchworked forms in his fantasy scenes, including the symbolism-rich artwork for FKA twigs’ sophomore album Magdalene. In his latest body of...
How brands can be authentic on TikTok
Fuelled by its passionate community, TikTok’s raw, lo-fi aesthetic levels the playing field for brands of all sizes – and it takes creativity, not budget, to cut through effectively. “You won’t have success on TikTok if you don’t use it,” says Alex Whitlock, global social media director at Burberry, which has a 1.5 million-strong following on the platform. “That’s rule...
AI (and creatives) made Jardim Sonoro’s 2022 posters
Lisb-ON Jardim Sonoro launched in 2014 in Portugal’s capital as a three-day celebration of some of the world’s best electronic music. Taking place towards the end of the summer, the festival has traditionally been held in the city’s historic Eduardo VII Park. 2022 marks a turning point for the event, with the organisers announcing both a name change (it is...