creativereview

Jude Law is tired of being a romantic in new Uber Eats spot

Continuing its ‘When You’ve Done Enough’ UK brand platform, which launched earlier this year, Uber Eats has worked with agency Mother to release a new instalment starring renowned British actor Jude Law. Titled Romance’d Enough, the TV spot follows Law as he tries desperately to avoid romantic moments that threaten to unfold as he navigates the streets, parks and shops...

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After 15 years, skate. is back – and everyone’s invited to drop in

All the world’s a stage – or rather, a skate park. That’s the concept of Drop In, a new campaign film from Uncommon Creative Studio celebrating the long-awaited return of the award-winning video game franchise, skate., after 15 years. Shot on location in Mexico City, the three-minute film features a roll call of global skating talent: Ishod Wair, Atiba Jefferson,...

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ITV marks 70 years of entertaining Britain with new brand identity

For 70 years, ITV has been inextricably woven into the fabric of British life – from nightly soaps and landmark dramas to live sport and talent show juggernauts. Yet in an era where audiences are increasingly fragmented across platforms, the broadcaster faces a challenge familiar to many legacy media brands: how to stay distinctive, consistent and culturally relevant in an...

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A new book opens the door to Hayao Miyazaki’s imagination

It’s hard to think of a filmmaker alive today as universally admired as Hayao Miyazaki. For more than four decades, the legendary Japanese animator has been enchanting audiences all over the world with his visually dazzling, morally complex flights of fancy. Now, the Studio Ghibli co-founder’s life’s work has been distilled into a gorgeous coffee table book, aptly titled The...

creativereview

Massi’s sandwich shop branding is inspired by retro deli signage

Saint-Urbain has collaborated with Italian eatery Massi’s on a new identity inspired by family, tradition and vintage aesthetics. Located in Astoria, Queens, the new sandwich shop is named after the founder’s son, and it’s this intimate quality that informed much of the brief given to the studio’s design team. Hoping to capture the visual language of Italian delis from the...