creativereview

New campaign challenges disability representation on AI

Created with Presence Creative Studio in Berlin, the new campaign is part of Ottobock’s longstanding efforts to raise disability awareness. It aims to address the current failings of various AI image models to accurately represent people who wear limb prostheses. Titled Dear AI, the campaign features several films that show prosthesis wearers sharing their personal stories in hopes that they…...

creativereview

BBC crafts love letter to fandom in World Cup trailer

The BBC has unveiled its campaign for the FIFA World Cup 2026, taking a handcrafted approach to football fandom by turning everyday objects of support into stages for sporting immortality. Created by the BBC’s in-house creative agency, BBC Creative, Let’s Make It Iconic centres on a mixed-media film created in collaboration with production company Blinkink and illustrator Dan Evans… Source...