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Christopher Payne, un diseñador apasionado del fútbol que aúna sus dos pasiones
A Christopher Payne le encanta el fútbol y el diseño. De niño que soñaba con ser futbolista profesional. Pensaba en fútbol a todas horas, le encantaba jugar con sus compañeros, ir a los partidos, verlos por televisión y leer los titulares de la prensa deportiva. Pura obsesión futbolera. Como otros muchos niños, pronto comprendió que no triunfaría como futbolista, y...
How to conduct the perfect brainstorm (with advice from Isaac Asimov)
I recently stumbled across a long overlooked essay by the science fiction writer Isaac Asimov. Before being shared on the MIT website, On Creativity had been gathering dust for nearly 50 years in a filing cabinet at the Allied Research Associates, a thinktank tasked with generating ‘outside the box’ ideas for a missile defence system. Asimov had been hired by...
How to conduct the perfect brainstorm (with advice from Isaac Asimov)
I recently stumbled across a long overlooked essay by the science fiction writer Isaac Asimov. Before being shared on the MIT website, On Creativity had been gathering dust for nearly 50 years in a filing cabinet at the Allied Research Associates, a thinktank tasked with generating ‘outside the box’ ideas for a missile defence system. Asimov had been hired by...
How to conduct the perfect brainstorm (with advice from Isaac Asimov)
I recently stumbled across a long overlooked essay by the science fiction writer Isaac Asimov. Before being shared on the MIT website, On Creativity had been gathering dust for nearly 50 years in a filing cabinet at the Allied Research Associates, a thinktank tasked with generating ‘outside the box’ ideas for a missile defence system. Asimov had been hired by...
How to conduct the perfect brainstorm (with advice from Isaac Asimov)
I recently stumbled across a long overlooked essay by the science fiction writer Isaac Asimov. Before being shared on the MIT website, On Creativity had been gathering dust for nearly 50 years in a filing cabinet at the Allied Research Associates, a thinktank tasked with generating ‘outside the box’ ideas for a missile defence system. Asimov had been hired by...
How to conduct the perfect brainstorm (with advice from Isaac Asimov)
I recently stumbled across a long overlooked essay by the science fiction writer Isaac Asimov. Before being shared on the MIT website, On Creativity had been gathering dust for nearly 50 years in a filing cabinet at the Allied Research Associates, a thinktank tasked with generating ‘outside the box’ ideas for a missile defence system. Asimov had been hired by...
How to conduct the perfect brainstorm (with advice from Isaac Asimov)
I recently stumbled across a long overlooked essay by the science fiction writer Isaac Asimov. Before being shared on the MIT website, On Creativity had been gathering dust for nearly 50 years in a filing cabinet at the Allied Research Associates, a thinktank tasked with generating ‘outside the box’ ideas for a missile defence system. Asimov had been hired by...
DesignBridge’s royal memorabilia is a far cry from your nan’s coronation plates
The royal memorabilia industry has been churning out the same symbolism and imagery for decades – think gilt, heraldry, scrolling ribbon and heavily garlanded portraits of monarchs. But – whatever your feelings about the royals – Design Bridge’s Platinum Jubilee collaboration with department store Fortnum & Mason takes a markedly different approach. Yes, there’s still crowns and union jacks… Source...
Studio DBD’s British Pop Archive branding points to the north west
Located at the John Rylands Research Institute and Library at the University of Manchester, the British Pop Archive (BPA) collection, which opens to the public in May, is home to everything from handwritten lyrics by Joy Division’s Ian Curtis and Factory Records artwork by Peter Saville, through to the Granada Television archive. It’s a new focus for the library, which...
Greg Hoffman’s lessons from a creative life at Nike
Following his departure from Nike after almost three decades, the former CMO’s new book discusses what businesses large and small can learn from the brand’s innovative approach to creativity...
Los coloridos packagings de BYOMA, una marca de cosmética con un enfoque diferente
Hoy toca hablar de un proyecto que trabaja el packaging como algo diferenciador y que forma parte del ADN y la experiencia del propio producto. BYOMA es una marca de cuidado de la piel que pretende romper con lo establecido en la industria de la belleza. Su objetivo, desde su nacimiento en 2020, es el de «acabar con el statu...
