la-criatura-creativa

El corte láser, la manera más fácil de crear y diseñar piezas de metal

[En colaboración con Laserboost] Las piezas de metal cortadas en láser son vanguardistas, modernas, llaman la atención inmediatamente y cuando se usan en un negocio, brindan otra perspectiva, un aspecto premium. Muchos negocios y empresas lo saben y desarrollan piezas de metal cortadas a láser para sus logotipos, para una ocasión especial, para un regalo de fin de año a...

eyeondesign

GT Ua, a Real Fence Sitter of a Typeface

Name: GT Ua Designer: Noël Leu Foundry: Grilli Type Release Date: September 2021 Back Story: Leu set out to challenge the assumption that plain sans serif typefaces best communicate a modern look, by making a startling assertion—namely, that there’s no clear distinction between sans and serif.  He began work on GT Ua in 2017 with calligraphic drawings, removing serifs and...

Shelter ad highlights the challenges faced by the homeless at Christmas

While many Christmas ads this year have been focused on the opportunity for family and friends to come together again after the restrictions that were in place in 2020, this film from homelessness and housing charity Shelter paints a different picture. Centred on the relationship between a mother and her teenage daughter, it initially seems to tell a fairly typical...

slanted

INQUE

INQUE is a beautiful annual literary magazine dedicated to exceptional new writing. It documents a decade that will usher in a new era. It will run no advertising, have no web version, and publish only ten issues. From Dan Crowe (publisher of Port magazine and Granta book editor) and Matt Willey (BAFTA-nominated creative behind the Killing Eve title sequence, partner...

creativereview

The CDP guide to making great ads

Peter Levelle, director and former head of TV production at the storied Collett Dickenson Pearce, shares the ad agency’s gospel – including handling difficult clients, keeping creatives happy, and adopting a punishingly scrupulous approach to ideas The post The CDP guide to making great ads appeared first on Creative Review....