Panóptico de Actualidad Gráfica y Visual
Polestar isn’t mincing words with its new guerrilla marketing campaign. The Swedish EV manufacturer – which describes itself as an electric performance brand – has rolled out an eye-catching OOH activation that likens combustion engine dependency to a toxic relationship – one it says it’s time to walk away from. Launched to coincide with Climate Week NYC, the campaign swaps...
La cocina se ha convertido en el centro neurálgico del hogar contemporáneo y su diseño responde cada vez más a criterios funcionales, tecnológicos y sostenibles. En este contexto, el nuevo grifo Mythos Water Hub de Franke, incorpora una gama de acabados que marcan tendencia, proponiendo una forma diferente de entender la interacción cotidiana con el agua en casa. Un nuevo...
Kojima Productions ha anunciado Death Stranding: Mosquito, una película de animación ambientada en el universo de la saga, presentada durante el evento Beyond the Strand con el propio Hideo Kojima como productor. El proyecto luce por ahora título provisional y no gira en torno a Sam Porter Bridges, sino que introduce a un protagonista completamente nuevo. El primer avance apostó...
Motorcycles have long relied on rider skill, mirrors, and protective gear; Ultraviolette’s radar-equipped X47 reframes the machine as an active safety and software-defined system. This is not a spec gimmick but an architecture shift where sensors, dual displays, charging, connectivity, and control software compose a new baseline for performance, safety, and ownership. The safety stack: from passive gear to active...
The leak points to a major redesign for the OnePlus 15 with a square camera island featuring a pill-shaped cutout for two sensors plus a separated third camera and flash, alongside rumored flagship specs and an October China-first launch window. What leaked A real-world group photo from a Chinese esports event appears to intentionally showcase an unreleased OnePlus phone with...
Crear personajes con inteligencia artificial no va solo de escribir dos líneas y cruzar los dedos; va de traducir una idea clara en instrucciones precisas. Cuando sabes qué quieres, la IA responde mucho mejor y te acerca a ese diseño que tienes en la cabeza. En esta guía, vas a aprender a convertir tu visión en prompts efectivos, a elegir...
Driven by a fascination with the alphabet as a vessel for unlimited visual concepts, systems and languages, Alphabetical Playground explores a wide range of themes concerning expression in text. It presents a series of graphic experiments that investigate and manipulate the building blocks of language. Beginning as a series of ongoing variable type experiments, unused project concepts and playful takes...
Tesla’s design chief has acknowledged that a Cyber SUV and a smaller Cybertruck are under consideration—carefully framed as exploration rather than commitment. The real story is what this signals about priorities, where such a model could excel, and where it could struggle. What was actually said The language signals option value, not a program greenlight, preserving buzz while keeping strategic...
Uber Eats ha lanzado en España su nueva campaña de marca bajo el lema “Pide Casi Casi de Todo”, con un protagonista de excepción: Antonio Banderas. El actor malagueño encabeza una pieza audiovisual que combina caos, humor y referencias a la cultura española, en un relato que muestra las insólitas consecuencias de poder pedir prácticamente […]...
Set up in 2011, MikeTeevee is a creative and production partner to some of the biggest brands in the world, helping them with creative projects and navigating an ever-changing industry...
In her new book, Leila Fataar explains how the most powerful engagements between brands and audiences happen through culture, requiring different approaches to marketing and comms...
Most nappy brand ads will focus on the baby years, using imagery of serene children sleeping peacefully (due to the quality of their product, natch) or cutesy shots of them starting to get on the move. What is less covered are the toddler years, where nappy pants are still vital but the scenes are often more chaotic. This new campaign...
