“It’s always difficult to start with a new style and usually the first iteration won’t look good. But it’s important not to get discouraged and to enjoy the process, knowing that the more you work on the design and think about what it needs, the better the result will be. It’s important to create things that you like and that...
Nancy Li — Sydney, Australia
“If there’s time I’ll animate them.”...
Raccoon Factory — Seoul, South Korea
What makes a good character design? “A character whose image can be converted into text. If it is an image that can be easily converted into text, it will remain in your memory for a long time. If it doesn’t remain in your memory that probably means that it lacks personality and charm.”...
Itemmm Studio — Sorawit Opapongphun — Bangkok, Thailand
“Some clients come to me with a product but lack of character and goal. This is challenging, so I have to learn about their product and brand’s story step by step, creating a story with them to make a perfect mascot for the brand.”...
Hiii Illustration 2022 — Call For Entries — Nanjing, China
The Hiii Illustration International Competition, opens to all illustrators, creative professionals and agencies, teachers and students worldwide, aiming to discover and reward outstanding illustration talents and works from all over the world, in an effort to advance the global development of illustration. Since 2010, the Hiii Illustration has been held for 10 consecutive years, has invited more than 60 international...
Sedryung Hong — China
“The overall design should be simple and easily identifiable. In order to make the character memorable and distinctive, the design will exaggerate or distort a feature on this basis.”...
Olga Moiseeva — Saint Petersburg, Russian Federation
“A simple black-and-white silhouette is enough for us to understand what kind of character it is. We can understand whether he or she is a hero or a villain, strong or weak, adult or child. All these things can be conveyed with just a silhouette, even withoutcolour or details. Don’t underestimate the importance of basic shapes. Ignoring this rule is...
A’Design Award & Competition 2023 — World Design Rankings — Italy
World Design Rankings (WDR) ranks all the countries based on the number of designers that have been granted with the A’Design Award. WDR is to Design what Olymics is to Sports. The idea behind this friendly competition is to inspire innovations and outstanding designs. A’Design Award and Competition is one the world’s largest and most influential design award; extremely prestigious...
Delpic Inc. — Seoul, South Korea
“Using character design for brand marketing can give customers a sense of familiarity and, unlike celebrity models,it can remain a permanent asset. Also, it’s easy to build a strong emotional bond with customers and influence direct or indirect sales. It makes it easier for companies to tell stories through the cuteness of the character.”...
Marina Chernova — Amsterdam, Netherlands
“Silhouette, palette and exaggeration are the foundation for a good character design and what make the personage recognisable.”...
Raluca Băraru — Bucharest, Romania
What makes a good character design? “One that manages to tell the story at first glance. Be that aesthetic details, shape, chosen colour or personality, it must all fuse into one particular narrative, with the parts completing or complementing each other so that the viewer can be led into that story’s universe.”...
Jieun Kang — Seoul, South Korea
“As a designer, she prioritises the happiness of everyone in the world.”...