Panóptico de Actualidad Gráfica y Visual
“Designing decorative and display typefaces presents unique challenges due to their distinctive nature and intended use. It’s best to have a usage in mind, either provided by a specific design brief or restrictions that the type designer sets, in order to control the design parameters with set criteria. When I design a display family, I take versatility into account. It...
“Designers need to pay attention to what the font expresses. What does the image of the letters convey? What emotions? What connotations (historical, cultural, technical…?) Letters have little voices of their own, and it’s vital to know how to discern them to enhance the message shared. Pairing is the same story. I’d say that you also need to be able...
“When it comes to selecting fonts, we typically base it on the concept of the project we’re working on. We check if there’s enough differentiation between fonts to utilise them for various functions, such as titles and body text, or if we aim to be expressive in specific areas of the project. Occasionally, we enjoy designing them ourselves or involving...
“Usually, there are certain parameters to follow so that letterforms become readable when set in a paragraph. With display typefaces, this isn’t an issue — you are free to add as much character to the characters in your font as you wish. But it could take time to figure out the shapes of some glyphs while keeping them identifiable and...
“One thing that can come as challenging is finding a good balance between expressiveness and legibility, depending on the project’s needs. Sometimes, I lean into disruptive type design or opt for a more expressive approach; however, this could result in the typeface being less dynamic in terms of usability, fitting only specific scenarios. Additionally, designing complex letter shapes can be...
“In font creation, there is usually a lot of routine work that begins after a short period of inspiration and easy creative decisions. In most cases I spend quite a long time designing one font, and it reminds me of a marathon race. At the beginning, you’re running lightly and full of energy, but by the middle or closer to...
“When pairing display typefaces with other type, designers must maintain contrast in styles, sizes, and weights to create visual hierarchy while ensuring harmony. Considering the overall design composition and spacing helps achieve balance and cohesion in the typographic layout.”...
“I always thought that font pairings are an essential part of graphic design and choosing a typeface is my favourite part of each project. Picking the right typeface character to match the brand story and its personality is always challenging but also so beautiful and rewarding once you do it right.”...
A’Design Award & Competition, one of the World’s largest and most diffused international design awards announced results of the 2023-2024 design competition: 1,642 Winners from 114 countries in 151 different design disciplines. Entries were carefully evaluated by an internationally influential jury panel composed of established scholars, prominent press members, creative design professionals and experienced entrepreneurs who devoted great care and...
“Before starting a new project, I always spend a good amount of time trying to find the exact display font that would suit my concept. A basic rule is that the display typeface must catch the user’s eye and communicate effectively without sacrificing clarity. We have to ensure that the letters are legible and practical to use, but still hold...
In the decorative and display typeface world, it seems that size really does matter; even if it looks perfect on the screen, you still cannot be sure that this perfection will pertain when it is enlarged and it may jar somewhat when put side by side with different kinds of typeface. Designers need to pair them with all other types,...
The A’Design Award and Competition is for designers, innovators and companies that want to highlight themselves to attract the attention of media, publishers and buyers. It has up to 100 categories and it is for creative of all types with awards ranging from Good Industrial Design Award, Good Architecture Design Award to Good Product Design Award, Good Communication Design Award...
