Panóptico de Actualidad Gráfica y Visual
Branding agency DixonBaxi has partnered with Johannesburg-based Tyme Bank to create branding for a new fintech brand in the Philippines called GoTyme Bank. Designed to help “democratise financial services” in the country, the branding for GoTyme reflects the company’s commitment to openness, accessibility and empowerment. Following extensive market research, the team at DixonBaxi realised that… Source...
Designer and creative technologist Helena Dong is building a career creating fun AR experiences for brands. And she’s only just scratched the surface of what’s possible...
Monsieur Bibendum, Tony the Tiger, the Jolly Green Giant … the world of branding has a huge cast of characters and more are being added all the time. In Mascot, Counter-Print tries to get to the bottom of our fascination with them. “Interest in the animal as a logo or symbol dates way back in the history of art, past...
The Berlin-based 3D artist Harriet Davey reflects on the brand-creator paradigm and why digital futures are only as expansive as the teams making them...
Penny is building a reputation for creating Christmas ads that come with a dose of emotional devastation, after last year’s ad The Wish tackled some of the regrets and sadness of the pandemic (and picked up a Grand Prix at Cannes Lions for Film Craft earlier this year). Audiences will therefore likely brace themselves for what this year brings from...
While no mention of the forthcoming FIFA World Cup in Qatar is explicitly made in the spot, which is by Uncommon Creative Studio, it’s obvious that this is the event that the players are all gearing up for. The ad brings together four players battling different demons or obstacles: England’s Bukayo Saka, who has been the recipient of online hate;...
Angela Kirkwood’s punky, vintage-style graphics have found a legion of fans on social media – and the story behind her distinctive style is one of gleeful rule-breaking...
A telling statistic stood out in the opening keynote for this year’s Adobe MAX: according to David Wadhwani, chief business officer at Adobe, four in five creative professionals find it challenging to keep up with content creation demands. Nowhere is this more evident than video production, where processes and workflows are complex, multiple overlapping variables can shift the goalposts with...
With commercial creativity becoming ever more rewarding, working solely for clients can be a fulfilling and lucrative path for creatives today. But balancing this alongside personal projects will benefit everyone, says Ravi Amaratunga Hitchcock...
“So how many are coming?” is a question many of us will have nervously asked, pre-party. But in this year’s Argos Christmas ad it takes on a fresh significance after years of uncertainty and Covid restrictions. The ad – entitled Avalanche and created by The&Partnership – opens on a couple preparing for what looks like a quiet Christmas at home,...
Vincenzo Ragona began his career in design learning from YouTube videos but – via a degree at Ravensbourne – is now working with clients including Jamie xx and Apple Music. He explains his hopes for a changing industry...
We’re all well used to John Lewis tugging on the nation’s heartstrings when it comes to the Christmas ad season. Last year brought a change in tack from the retailer’s tried and tested cute character formula, telling the story of a young space traveller called Skye. In the wake of another challenging 12 months, this time around its festive campaign...
