Panóptico de Actualidad Gráfica y Visual
Most nappy brand ads will focus on the baby years, using imagery of serene children sleeping peacefully (due to the quality of their product, natch) or cutesy shots of them starting to get on the move. What is less covered are the toddler years, where nappy pants are still vital but the scenes are often more chaotic. This new campaign...
Heal’s has collaborated with brand strategy consultancy Tomorrowism on its biggest brand repositioning in over a decade. The campaign looks to reassert the brand’s status as one of the country’s leading design authorities, as well as combat what the team sees as a widespread “flattening” of British interiors due to “fast furniture and short-lived trends”. Comprising a new visual identity…...
Anthropic has finally joined the advertising fray. Its debut campaign, Keep thinking, is less about glossy slogans and more about staking a claim: Claude, its AI model, isn’t here to replace your brain, but to sharpen it. Created in partnership with indie powerhouse Mother and backed by a multi-million-dollar spend, the campaign marks Anthropic’s first serious brand play after years...
Nathalie van Sasse van Ysselt is an expert in creating experiences that cross between entertainment, tech, art and branding. She shares her secrets on how to engage audiences in these rapidly evolving spaces...
From the Suffragettes to Rock Against Racism to the march against the Iraq War, protest has long shaped the UK’s cultural, social and political landscape. Recently, however, this fundamental democratic right has come under intense scrutiny. The Public Order Act 2023 granted law enforcement agencies new powers to restrict public demonstrations deemed likely to cause “serious disruption”. Source...
In his book Border Documents, the photographer and writer draws on his father’s anecdotes and his own images to challenge preconceptions of the Mexico-US border...
We talk to researcher and lecturer Jess Crombie about how the ways charities and organisations can effectively engage audiences at times of emergency and disaster are changing...
A strong focus on creativity as a business driver, plus an enduring agency relationship, has resulted in a successful decade for Tesco and its agency BBH...
Justyna Green’s new animation has three main stars: Womb, Sausage and the Period Poo Genie. The latter appears as an unexpected fairy godmother that grants wishes but also prompts the film’s protagonists to discuss the challenging topic of parenthood. While this line up of characters gives the film an edge of bizarre comedy, Green deftly uses them to address a...
We hear how creative street advertising specialists BuildHollywood took their art school origin story and turned it into a company philosophy, and why the street remains a place to create powerful moments...
Graza, one of the the most recognisable olive oil brands in the US, has become a favourite over the years among professional chefs and amateur cooks alike. Known and loved for its squeezable plastic packaging, the brand has recently announced that it is adding a glass bottle version of its Sizzle and Drizzle oils to the line up. Working with...
Close your eyes and press your palms to your sockets. What do you see? Wait a few moments and a micro-universe begins to emerge, flickering in shades of red, green and violet. That private cinema of colour and shape was the jumping-off point for Full Spectrum, Daniel Eatock’s new short film created for Winsor & Newton and directed by Maria...
