creativereview

Ocado goes purple in new visual identity

One time the butt of jokes that its sole purpose was to supply middle-class Londoners with the latest pretentious food items, Ocado’s business has undergone a huge transformation in recent years. The online grocery delivery pioneer has emerged as one of the clear winners of the pandemic. It is now the world’s largest dedicated online supermarket with over 625,000 active...

Ocado goes purple in new visual identity

One time the butt of jokes that its sole purpose was to supply middle-class Londoners with the latest pretentious food items, Ocado’s business has undergone a huge transformation in recent years. The online grocery delivery pioneer has emerged as one of the clear winners of the pandemic. It is now the world’s largest dedicated online supermarket with over 625,000 active...

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Confessions of a former Trump designer

As the founder of social impact agency Smakk, Katie Klencheski’s mission feels a million miles away from the Trump Hotels brand that she helped establish in the early noughties. She discusses how the experience taught her the importance of practicing what you preach The post Confessions of a former Trump designer appeared first on Creative Review....

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Diversity in design book publishing

A project by Leonardo de Vasconcelos shows how few design books from leading publishers involve BIPOC writers and editors. Here, Vasconcelos, Gail Anderson and Adrian Shaughnessy discuss the state of publishing and the implications this has for the design ecosystem The post Diversity in design book publishing appeared first on Creative Review....

Louise Zergaeng Pomeroy’s evocative illustrations of people and places

“I think I’ve always been interested in subcultures and visuals that other people don’t find conventionally pretty,” says Louise Zergaeng Pomeroy. Born and raised in Brighton, the illustrator’s stylised aesthetic is hugely influenced by her time growing up in the city. “Some of my earliest drawings are of characters with mohawks, based on the punks who lived down the road...