Panóptico de Actualidad Gráfica y Visual
Successful brands need more than just an end line to capture audiences’ attention today. Here, Stephen Hancock, ECD at TBWAMedia Arts Lab in London, explains how establishing a platform for a brand allows for more creative freedom The post The power of long-term thinking appeared first on Creative Review....
Eddie Apollo’s striking animation for Collette Cooper’s Lost Soul music video has such a confident style you would never guess that it’s only Apollo’s second animated work since teaching himself the craft in December last year. The video is directed by actor and director Sadie Frost, who discovered Apollo’s work after he directed his first animated promo for the track...
These new editions bring a fresh set of covers to well-known titles, wrapping them in clashing two-colour palettes and featuring graphics inspired by the contents of each title. Jo Thompson, deputy art director at 4th Estate and William Collins, says the art department was briefed to create jackets that would look nothing like other classic book editions, but still be...
The director duo cut their teeth creating unusual animated visuals for artists like Björk as part of Lynn Fox. They reflect on how architecture influences their work, the elements that ads often overlook and the future of music videos The post Christian & Patrick on 20 years of directing appeared first on Creative Review....
Initially, self-taught photographer Kacey Jeffers never saw becoming a creative as a viable option when growing up in Nevis, a small island in the Caribbean sea. “Nevisian culture pushes very traditional career paths,” he tells CR. “When I was around 16 I became interested in modelling and that opened up a whole new world for me. Years later in my...
Initially, self-taught photographer Kacey Jeffers never saw becoming a creative as a viable option when growing up in Nevis, a small island in the Caribbean sea. “Nevisian culture pushes very traditional career paths,” he tells CR. “When I was around 16 I became interested in modelling and that opened up a whole new world for me. Years later in my...
The Spanish imagemaker discusses the making of her debut monograph, her collaborations with everyone from Solange to Rupi Kaur, and the evolution of her mission to challenge the male gaze The post Carlota Guerrero’s subversive take on the female form appeared first on Creative Review....
Tanu Muino is the filmmaker on every artist’s wishlist, following a string of hits for Lil Nas X, Cardi B and Rosalía. CR spoke with her about making blockbuster music vids, her love of Hieronymus Bosch, and why artists need to embrace the bizarre The post Tanu Muino on making music videos bigger, better and weirder appeared first on Creative...
Growing up in Nepal, Gaurab Thakali was more interested in outdoor activities than pursuing artistic hobbies. He would more likely be found running or swimming before taking up skateboarding, and later played a central role in bringing the first fully fledged concrete skate park to Nepal. Yet his everyday surroundings left a mark on him. “I was always drawn to...
Over the last couple of years, we’ve seen ASMR (also known as Autonomous Sensory Meridian Response) move from a niche fad into the mainstream, with an array of brands jumping on the brain-tingling bandwagon. Now the trend has another unlikely champion in the form of cat food brand Sheba, with a new ad that acknowledges that it’s not just the...
Art director Gem Fletcher showcases the work of Balarama Heller, a photographer whose work is rooted in exploring nature and spirituality, in vivid hues The post Exposure: Balarama Heller appeared first on Creative Review....
When a designer unwittingly used a font on a piece of Harry Potter merchandise without the correct license in place, it led to NBC Universal being sued for $1.5 million. This kind of licensing infringement can put a brand on the front pages for all the wrong reasons: a nightmare scenario that no agency wants to put their clients in....
