Leta Sobierajski, David Shrigley and Morag Myerscough weigh in on the ups and downs of making merchandise and products – from the joy of designing tangible objects to the challenges of getting it right The post The pros and cons of making merch appeared first on Creative Review....
Anorak magazine wants to see your eyeballs
By Virginia Taroni Donate Your Eyes was set up by kids magazine Anorak and Anomaly creative director David Lawrie, whose own son, Flynn, was diagnosed with glaucoma while a baby. As well as bringing together a wealth of eyeball-themed artworks on a dedicated Instagram page, they’re hoping to make more people aware of the condition, and raise money for London’s...
The power of long-term thinking
Successful brands need more than just an end line to capture audiences’ attention today. Here, Stephen Hancock, ECD at TBWAMedia Arts Lab in London, explains how establishing a platform for a brand allows for more creative freedom The post The power of long-term thinking appeared first on Creative Review....
Eddie Apollo’s illustrations feature a retro charm
Eddie Apollo’s striking animation for Collette Cooper’s Lost Soul music video has such a confident style you would never guess that it’s only Apollo’s second animated work since teaching himself the craft in December last year. The video is directed by actor and director Sadie Frost, who discovered Apollo’s work after he directed his first animated promo for the track...
Collins Modern Classics gives some much-loved books a new look
These new editions bring a fresh set of covers to well-known titles, wrapping them in clashing two-colour palettes and featuring graphics inspired by the contents of each title. Jo Thompson, deputy art director at 4th Estate and William Collins, says the art department was briefed to create jackets that would look nothing like other classic book editions, but still be...
Christian & Patrick on 20 years of directing
The director duo cut their teeth creating unusual animated visuals for artists like Björk as part of Lynn Fox. They reflect on how architecture influences their work, the elements that ads often overlook and the future of music videos The post Christian & Patrick on 20 years of directing appeared first on Creative Review....
Kacey Jeffers wants people to feel seen in his photography
Initially, self-taught photographer Kacey Jeffers never saw becoming a creative as a viable option when growing up in Nevis, a small island in the Caribbean sea. “Nevisian culture pushes very traditional career paths,” he tells CR. “When I was around 16 I became interested in modelling and that opened up a whole new world for me. Years later in my...
Kacey Jeffers wants people to feel seen in his photography
Initially, self-taught photographer Kacey Jeffers never saw becoming a creative as a viable option when growing up in Nevis, a small island in the Caribbean sea. “Nevisian culture pushes very traditional career paths,” he tells CR. “When I was around 16 I became interested in modelling and that opened up a whole new world for me. Years later in my...
Carlota Guerrero’s subversive take on the female form
The Spanish imagemaker discusses the making of her debut monograph, her collaborations with everyone from Solange to Rupi Kaur, and the evolution of her mission to challenge the male gaze The post Carlota Guerrero’s subversive take on the female form appeared first on Creative Review....
Tanu Muino on making music videos bigger, better and weirder
Tanu Muino is the filmmaker on every artist’s wishlist, following a string of hits for Lil Nas X, Cardi B and Rosalía. CR spoke with her about making blockbuster music vids, her love of Hieronymus Bosch, and why artists need to embrace the bizarre The post Tanu Muino on making music videos bigger, better and weirder appeared first on Creative...
Inside illustrator Gaurab Thakali’s vivid scenes
Growing up in Nepal, Gaurab Thakali was more interested in outdoor activities than pursuing artistic hobbies. He would more likely be found running or swimming before taking up skateboarding, and later played a central role in bringing the first fully fledged concrete skate park to Nepal. Yet his everyday surroundings left a mark on him. “I was always drawn to...
Sheba looks to give cat owners a good night’s rest in new ad
Over the last couple of years, we’ve seen ASMR (also known as Autonomous Sensory Meridian Response) move from a niche fad into the mainstream, with an array of brands jumping on the brain-tingling bandwagon. Now the trend has another unlikely champion in the form of cat food brand Sheba, with a new ad that acknowledges that it’s not just the...






