The first product from Yeezy and Gap’s collab arrived with little warning earlier this month, via an audacious ad campaign that included posters, newspaper ads, and projections featuring only a photo of a blue puffer and a QR code. Unsurprisingly, it garnered plenty of attention. To try and capitalise on this, the Human Rights Foundation created its own version of...
How do you shoot compelling sports photography?
Sports photography is changing, with a distinct trend for more personal stories emerging, whether for brands or editorial. Here CR speaks to three photographers who offer advice on how to capture these intimate moments The post How do you shoot compelling sports photography? appeared first on Creative Review....
How Strava built a billion dollar fitness app
We examine how Strava became the app of choice for both professional athletes and amateur fitness enthusiasts, plus its ambition to create the biggest sporting community in the world The post How Strava built a billion dollar fitness app appeared first on Creative Review....
Soho businesses united under graphic new branding
Many people have reconnected with their local areas during the pandemic, however as the nation reopens, M&C Saatchi has unveiled a new brand campaign aiming to draw visitors back into the centre of London. Over 20 Soho businesses have been brought together under the GoGoSoho brand campaign, ranging from shops to restaurants to entertainment venues. Among them are iconic jazz...
How to start a rum brand with purpose
For the next piece in our series on businesses created during the pandemic, Nic Akinnibosun and Rico Oyejobi talk about setting up their rum brand Saint Ogun while keeping their day jobs at Mother ad agency The post How to start a rum brand with purpose appeared first on Creative Review....
Why strong leaders will ask for help
A great leader is often perceived to know all the answers and never feel the need to ask for help. But in fact the opposite is true, says leadership coach Tanya Livesey The post Why strong leaders will ask for help appeared first on Creative Review....
One of Wim Crouwel’s classic tomes gets a stylish reissue
Born in 1928, Dutch designer Wim Crouwel became a major figure in contemporary graphic design during the 20th century, with his influence extending well beyond borders of the Netherlands. Over the course of his career, he carried out work across typography, visual identities, posters, book design, and scenography, in turn influencing the history of the discipline through his extensive practice....
An oral history of… the London 2012 Olympics branding
As the Tokyo Olympics approaches, we look back at one of the more controversial Olympic identities, Wolff Olins’ London 2012 branding, which prompted a storm of press and public opinion. CEO Sairah Ashman and chairman Brian Boylan remember the project The post An oral history of… the London 2012 Olympics branding appeared first on Creative Review....
Katty Huertas adopts a painterly approach for her editorial illustrations
Born in Colombia and now based in Washington DC, it was during Katty Huertas’ undergrad that she began experimenting with different mediums such as ceramics, animation, art and digital drawing. “I got a small graphic tablet and started testing it with the software that came with it, nothing too advanced,” she says. “I wasn’t seeing this as a step towards...
What role can illustration play in depicting sport?
Photography may be the more commonly used medium to showcase sport, but illustration can bring humour and a fresh vision to the subject. We speak to three illustrators about how the trends they are observing in sports commissions today The post What role can illustration play in depicting sport? appeared first on Creative Review....
The early years of Factory Records celebrated in a new museum show
Hot on the heels of the 2 Tone exhibition, which opened recently at Coventry’s Herbert Art Gallery & Museum, another iconic UK record label, Factory Records, is getting the museum treatment. Opening tomorrow at the Science and Industry Museum in Manchester is Use Hearing Protection: the Early Years of Factory Records, an exhibition that tracks the evolution of the label...
Photographer Tommaso Protti captures the many sides of the Amazon
The Carmignac Photojournalism Award annually funds the production of an investigative photo reportage project on human rights violations, and geostrategic issues in the world. For its tenth year, the award is dedicated to the Amazon and the issues related to its deforestation. Italian photojournalist Tommaso Protti was given the $50,000 grant to complete the work, and, accompanied by British journalist...







