Since 2016, the Rail Park has been revitalising three miles of unused rail lines into a public space for the residents of Philadelphia. The first phase of the park opened to the public in 2018, with work still ongoing to bring the rest of the development to life. Smith & Diction has been working on the Rail Park’s branding since...
A fresh look for Philadelphia’s Rail Park
Since 2016, the Rail Park has been revitalising three miles of unused rail lines into a public space for the residents of Philadelphia. The first phase of the park opened to the public in 2018, with work still ongoing to bring the rest of the development to life. Smith & Diction has been working on the Rail Park’s branding since...
Hospitality business Huch embraces “relaxed luxury” in its branding
The studio was briefed to name and brand Huch, which will offer a collection of cabins in the Australian countryside, all intended to reconnect visitors with nature and offer “relaxed luxury in the wilderness”. Each space is designed to offer the comfort of a hotel room, but without creating a negative impact on the environment – something Christopher Doyle &...
Sarah Boris on the joy of being your own boss
Graphic designer and artist Sarah Boris has always charted her own course through the creative industries, from starting out in-house rather than at a studio, to setting up her own practice in 2015. She discusses what she’s learned along the way The post Sarah Boris on the joy of being your own boss appeared first on Creative Review....
On Brief: gal–dem × Katy Wang
Moya Lothian-Mclean Founded to counter the ingrained bias found in the UK media industry, gal–dem gives a much-needed platform to stories from people of colour and marginalised genders, who are otherwise underrepresented by traditional outlets. “The biggest shifts politically, socially, environmentally and culturally tend to be felt the hardest by the most marginalised,” reflects Mariel Richards, gal–dem’s CEO. “If we...
On Brief: gal–dem × Katy Wang
Moya Lothian-Mclean Founded to counter the ingrained bias found in the UK media industry, gal–dem gives a much-needed platform to stories from people of colour and marginalised genders, who are otherwise underrepresented by traditional outlets. “The biggest shifts politically, socially, environmentally and culturally tend to be felt the hardest by the most marginalised,” reflects Mariel Richards, gal–dem’s CEO. “If we...
On Brief: gal–dem × Katy Wang
Moya Lothian-Mclean Founded to counter the ingrained bias found in the UK media industry, gal–dem gives a much-needed platform to stories from people of colour and marginalised genders, who are otherwise underrepresented by traditional outlets. “The biggest shifts politically, socially, environmentally and culturally tend to be felt the hardest by the most marginalised,” reflects Mariel Richards, gal–dem’s CEO. “If we...
On Brief: gal–dem × Katy Wang
Moya Lothian-Mclean Founded to counter the ingrained bias found in the UK media industry, gal–dem gives a much-needed platform to stories from people of colour and marginalised genders, who are otherwise underrepresented by traditional outlets. “The biggest shifts politically, socially, environmentally and culturally tend to be felt the hardest by the most marginalised,” reflects Mariel Richards, gal–dem’s CEO. “If we...
VanMoof releases stop motion ad to highlight anti-theft tech
The new ad from the Dutch bike brand, which is created by VanMoof’s in-house team, marks quite a shift in style from its more recent advertising, which used cinematic filmmaking to highlight biking’s environmental credentials. The brand, which is over 12 years old, is making the most of the rise of e-bikes with provocative, eye-catching marketing, while demonstrating that bikes...
A new photo book captures joy and romanticism in the Alps
As a flurry of activity ramps up around the forthcoming Beijing Winter Olympics, Arturo + Bamboo have published a new limited edition book, simply titled Snow, which collates film photographs of winter sports set in Alpine landscapes. Arturo + Bamboo, the moniker of photographers Arthur Groeneveld and Bamboo van Kampen, shot the work over six winters in a number of...
Rebecca Rowntree on reintegrating into agency life
After several years freelancing in the ad industry, the creative director has joined Leo Burnett full-time. She talks to us about the perks and perils of freelancing, how she made herself invaluable, and why she chose to go permanent again The post Rebecca Rowntree on reintegrating into agency life appeared first on Creative Review....
Everything you need to know about flexible visual identity systems
Flexible visual identities are nothing new: in an age where pretty much any identity is as prominent on digital platforms as physical or static ones (if not more), identity design has become a living, breathing discipline rather than a fixed set of rules around logo usage. Graphic designer and educator Martin Lorenz has long been fascinated by such systems: so...





