Moniker rebrands crypto platform Coinbase

San Francisco-based agency Moniker has rebranded cryptocurrency platform Coinbase, aiming to reach a wider audience outside the “crypto crowd”. Moniker was initially brought in to create a new logo, but it was soon apparent that there was “a larger need and opportunity for the visual identity system”, says Moniker creative director and founder Brent Couchman. The rebrand was initiated at...