eyeondesign

The Dual Album Design of Kendrick Lamar’s Major Label Debut Offers a Glimpse Into an Alternative Future

In 2012, good kid, m.A.A.d city brought hip hop’s finest new storyteller to the attention of the masses. Kendrick Lamar’s major label debut tells the story of a kid growing up in Compton, Los Angeles, circumnavigating the pitfalls of gang life, whether by accident or design. The cover art meanwhile provides two stories, perhaps offering us a glimpse into an...

eyeondesign

The Rare Cursive Typeface That Actually Recreates the Feel of Handwritten Script

Name: Carta Nueva Designer: My-Lan Thuong Foundry: Sharp Type Release Date: November 2020 Back Story: Type history 101: once upon a time, beautiful cursive handwriting was a fact of life. In the 19th and early 20th century, the grade-school taught Spencerian script (and its simplified cousin, the Palmer method) ensured that the ephemera of daily existence—a handwritten receipt from your plumber,...

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ATypl President Carolina Laudon on Teaching Typography in the Instagram Age

Carolina Laudon is a Swedish typographer and type designer living in Gothenburg. Laudon studied Fine Art in Painting (Gerlesborgsskolan), earned her Master’s Degree in Graphic Design (University of Gothenburg), then followed that up studying Book History, Intellectual Properties, and Digital Information (Lund University), Practical Design Research and Compulsory Higher Education Teacher Training (Linnaeus University), and Writing as an Artistic Tool,...

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As Social Media Reshapes Branding, Retail Stores Become More Like Sponsored Content

In 2001, students at the Harvard Graduate School of Design, under the direction of architect Rem Koolhaas, published The Harvard Guide to Shopping, a wide-ranging survey of the spaces, techniques, and ideologies embedded in contemporary retail experiences. Moving from early village markets to the first arcades, then into malls and airports, they argue that shopping has infiltrated every aspect of...

eyeondesign

What Is “Visual Sustainability,” and How Can Designers Challenge Power Through Form?

Benedetta Crippa is an Italian designer living in Stockholm, where she works as lead designer at Stockholm Environment Institute, teaches at Konstfack University, and otherwise leads a robust independent design and consultancy practice. Her richly colorful, densely ornamental work is grounded in feminist and post-colonial design theory and, in her words, works to address that which throughout history “has been...

eyeondesign

How Many Different Directions Can a Single Type Family Take?

Name: Hejira Foundry: Sudtipos Designer: Gastón Fuoco Release Date: October 2020 Back Story: Gastón Fuoco designed Hejira specifically to defy expectations of what a type family should look like, and how uniform it should feel. Gazing at all the different versions of Hejira together, the similarities become obvious. When viewed separately, only the most astute viewer would be able to...

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Joe Biden’s Branding Was Both Traditional and Trippy, and It Looks Like the Future of Politics

When Democrat Jon Ossoff’s U.S. Senate race in Georgia was forced into a runoff, his campaign changed up its social media strategy. Throughout the campaign, Ossoff’s Instagram account posted screenshots of his tweets set against a dark navy background, but a few weeks after Election Day, the screenshots began featuring colorful gradient combinations of pink, yellow, purple, and blue. These...

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Seymour Chwast On Milton Glaser, the Importance of Illustration + the State of Contemporary Design

Abounding with warmth, character, diversity, irrepressible charm, and wit, the work of Seymour Chwast has always been the antithesis of the Modernist aesthetic. In 1954, he co-founder the influential Push Pin Studios with fellow Cooper Union alumni Milton Glaser, Edward Sorrel, and Reynold Ruffins. Their expressive approach, which explored and re-interpreted design and illustration of past eras to form an...

eyeondesign

The ?% Official 2020 Holiday Gift Guide for Graphic Designers, Illustrators, Generally Creative People + Also Everyone You Know

Let’s face it, it’s been a long year. The last thing you have mental space for is figuring out the perfect gift to give your brother-in-law or coworker during your mandated Zoom holiday party. Fortunately, for even the least giving and least talented gifters among us, there’s a gift guide waiting to smack you in the face in every magazine...