Manual unveils a ‘dancing’ logo for Louisa Parris

Louisa Parris' branding is yet another nail in the coffin for the ‘blandification' of fashion labels, many of whom have, in recent years, embraced stripped back versions of historic logos and symbols. The new identity, as well as Burberry's recent update, suggest that the tide is definitely on the turn. Tom Crabtree, creative director at Manual, says the main focus...