How the Maharaja Mascot Became Air-India’s Adventurous, Yet Controversial, Design Star
It is safe to say that for anyone who grew up in India in the decades following the 1950s, Air-India’s Maharaja was a very familiar face. The airline’s potbellied, beloved mascot was instantly recognizable with his curling, oversized mustache, aquiline nose, striped turban, and serene, placid expression that can only be dubbed ‘resting Maharaja face.’ The Maharaja — meaning emperor—...